The Market Intelligence Team within Microsoft Advertising is responsible for generating competitive, and market insights to shape a world class ad monetization engine for Microsoft and our partners. We work with all groups driving monetization improvements including engineering, customer-service operations, advertising sales, marketing, and product management.
If you are a bright and critical thinker who is eager to transform the digital advertising industry, excels at framing complex problems, and have a proven track record of developing and landing clear, defensible recommendations, then this is the place for you. We are looking for an extremely talented and highly motivated individual with expertise in the areas of statistics, modeling, and Data Mining. The team brings together customer research, strategy, and data analytics to enable rigorous, and effective decision making. We work closely with partners across internal groups to identify business opportunities and solutions for digital advertising. Our work is hypothesis-based, data-driven, customer-centric and actionable. The work we do results in tangible impact to Microsoft’s bottom-line – and to that of our clients.
This role will be responsible for providing deep level data analytics and modeling for Bing Ads.
Perform complex analysis on very large data sets using appropriate data analysis techniques and tools
Apply statistical and data mining techniques to understand advertiser and consumer behavior, marketplace dynamics, and opportunities for the Bing Ads business.
Generate actionable insights to improve the Bing Ads search advertising platform, increasing both long-term revenue and relevance.
Work with Engineering teams to develop automated benchmarking dashboard solutions (e.g. customer demand health, marketplace performance measurement, data validation, etc.).
Develop analytical methodologies to generate high quality sales leads to sales teams to support customer acquisition
Support statistical analysis of surveys administered by the team for quantitative customer research.
Bachelor’s degree in Statistics, economics, computer science, finance, business, mathematics, or a related field
2+ years of experience analyzing large data sets, modeling, business analytics/insights (professional or academic)
Ability to apply your expertise and logical problem-solving abilities in solving real-world problems.
High competency in working with databases with a good understanding of efficient data structures and algorithms
Hands-on approach to data analysis / data mining with a strong focus on quality. Experience with turning large scale data into actionable insights and decisions.
Deep understanding of several of the following: time series analysis, regression analysis, clustering, decision trees, neural networks
Superior communications skills, both verbal and written - especially as it pertains to communicating complicated technical concepts to non-technical stakeholders.
Strong desire and ability to work collaboratively in an interdisciplinary team environment
Ability to deal with ambiguity, taking high level requirements and independently getting to required level of granularity
Masters or PhD preferred
Experience with online-advertising and/or e-commerce data strongly preferred.
Technical Skills Needed:
Expertise with Microsoft Office productivity tools required (Microsoft Excel, PowerPoint, Power BI, etc.)
Basic programming skills and experience required (e.g. SQL)
Expertise with data analysis and statistical tools a plus (e.g. R)
Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request via the Accommodation request form.
Benefits/perks listed below may vary depending
on the nature of your employment with Microsoft and the country where you work.