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The Role: Channel Partner Marketing Manager, Ecosystem Marketing

Location: Houston or Mexico City

The Team: As a Channel Partner marketing manager for the Americas region, you will play a key role in conceptualizing, developing, prioritizing and delivering compelling marketing campaigns while working alongside channel partners, commercial stakeholders and regional marketing teams to accelerate lead conversion and market share across our data delivery ecosystem. You will be responsible for owning end-to-end marketing plans and budget. In this role, you will identify, create and scale partner marketing strategies and lead generation campaigns across new and established target market audiences.

This team is part of our Ecosystem and Partner Marketing team, responsible for developing scalable co-marketing engagement and community programs with key external partnerships across the global energy and commodities landscape.

The Impact: S&P Global Commodity Insights provide market-driven insights to the energy and commodities industries. The Channel Partner Marketing Manager will look to grow established relationships while cultivating new and impactful co-marketing partnerships across our global ecosystem of channel partners, industry influencers, exchanges, and other key strategic partnerships important to out business. Success in this role relies on the ability to build collaborative relationships at multiple levels internally and externally.  A positive, upbeat approach and the ability to manage a number of simultaneous tasks, projects and stakeholders while remaining calm and focused are also key factors to successful performance.

What’s in it for you:

  • Full marketing scope and autonomy – opportunity to create rich, unique and multifaceted marketing campaigns, spanning digital, events, sales enablement and content creation with flexibility to push boundaries
  • Freedom to explore and test new tactics and strategies within a multi-touch marketing mix
  • External collaboration and exposure – opportunity to work with and forge relationships across a range of channel partners, including global technology leaders, energy market influencers and financial trade powerhouses spanning sectors like carbon, hydrogen, battery metals, agriculture, shipping, oil, gas, and petrochemicals
  • Global reach – opportunity to work with industry leading organizations across the globe from North America to Asia
  • Real results – see demonstrable impact of your work and deliver measurable results

Responsibilities:

  • Develop innovative global marketing engagement plans in line with global, regional and commodity goals and opportunities
  • Cultivate existing relationships while building new partnerships across key commodity focus areas designed to further commercial goals
  • Execute tactical marketing programs (Campaigns, events, content creation, enablement, digital activation) in partnership with channel partners, regional and global marketing teams, and commercial strategy
  • Identify opportunities to improve campaign effectiveness through better audience segmentation, digital techniques, and processes; be aware of latest lead, audience, and content-led customer acquisition advancements
  • Establish an ongoing cadence of partner communication and outreach, building strong connections and trust
  • Track, analyze and communicate key quantitative metrics in support of partnership goals
  • Form strong partnerships with internal marketing, content, commercial and product teams

What We’re Looking For:

  • Passion and focus, good interpersonal skills, self-motivated, fun and energetic person wishing to take on a new challenge
  • Minimum 3-5 years in a marketing role, or similar experience; B2B financial and energy services experience a plus
  • Experience managing and exiting multi-channel marketing campaigns across digital, social, and event channels to drive B2B commercial growth
  • Ability to work collaboratively across multiple stakeholder groups internally and externally
  • Experience in working across global environment with cultural acumen
  • Excellent presentation, stakeholder management, organizational and time management skills - a strong individual contributor and team player capable of balancing and prioritizing multiple projects
  • Experience in managing multiple partners of varied sizes to build marketing programs appropriate for their goals
  • Excellent analytical and quantitative skills, ability to turn analysis into actionable items and to use data to optimize day-to-day performance
  • Ability to bridge data analysis, research, competitive intelligence and marketing savvy to build efficient and scalable customer acquisition programs
  • A customer-centric attitude and the motivation to work entrepreneurially on a regional marketing team

Preferred Requirements:

  • Experience of working within the channel and partner communities a plus
  • Deeper knowledge and interest in social media and digital marketing platforms
  • Experience in building and managing customer data (targeting, segmentation, campaign sizing, propensity modeling)
  • Industry knowledge – Energy & Commodities markets
  • Ability to demonstrate track record of success in all key areas of responsibility

Grade (relevant for internal applications only): 10


About Company Statement:

S&P Global delivers essential intelligence that powers decision making. We provide the world’s leading organizations with the right data, connected technologies and expertise they need to move ahead. As part of our team, you’ll help solve complex challenges that equip businesses, governments and individuals with the knowledge to adapt to a changing economic landscape.

S&P Global Commodity Insights enables organizations to create long-term, sustainable value with data and insights for a complete view on the global energy and commodities markets.

S&P Global Commodity Insights is a division of S&P Global (NYSE: SPGI), which provides essential intelligence for individuals, companies and governments to make decisions with confidence. For more information, visit: www.spglobal.com/

S&P Global has a Securities Disclosure and Trading Policy (“the Policy”) that seeks to mitigate conflicts of interest by monitoring and placing restrictions on personal securities holding and trading. The Policy is designed to promote compliance with global regulations. In some Divisions, pursuant to the Policy’s requirements, candidates at S&P Global may be asked to disclose securities holdings. Some roles may include a trading prohibition and remediation of positions when there is an effective or potential conflict of interest. Employment at S&P Global is contingent upon compliance with the Policy.   

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Equal Opportunity Employer

S&P Global is an equal opportunity employer and all qualified candidates will receive consideration for employment without regard to race/ethnicity, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, marital status, military veteran status, unemployment status, or any other status protected by law.  Only electronic job submissions will be considered for employment.  

 

If you need an accommodation during the application process due to a disability, please send an email to: EEO.Compliance@spglobal.com and your request will be forwarded to the appropriate person.  
 
US Candidates Only:  The EEO is the Law Poster http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf describes discrimination protections under federal law. 

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20 - Professional (EEO-2 Job Categories-United States of America), MRKTNG202.1 - Middle Professional Tier I (EEO Job Group), SWP Priority – Ratings - (Strategic Workforce Planning)

Job ID: 278922
Posted On: 2023-01-18
Location: Houston, Texas, United States
Mission
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Channel Partner Marketing Manager, Americas, Ecosystem Marketing