Product Marketing Manager - Attribution

Remote
Full Time Posted 25 days ago
Main Location
San Francisco, CA, United States
Open jobs

Millions of consumers use Yelp to connect with great local businesses, whether that’s a mom-and-pop shop or an international brand like Starbucks. Yelp continues to see strong growth from large brands, and that is due in part to our ability to measure the effectiveness of their advertising aka Attribution.  

We’re looking for a Product Marketing Manager to lead the adoption of our marketing measurement and attribution products. We’re looking for someone who is excited about engaging with clients and delivering market needs to our Product and Engineering teams. You should be skilled in identifying how these products should be presented to the customer, and you’ll be measured on the continued growth and adoption of measurement tools by our Enterprise customers. 

What You Will Do:

  • Develop the vision and execute go to market plans for Attribution at Yelp.
  • Work alongside Sales to be a subject matter expert (SME) for clients and/or agencies; be it on 1-1 calls with senior marketing leaders or speaking at industry conferences. 
  • Collect customer feedback and work alongside Product and our Partnership teams to onboard new partners and/or help define roadmaps. 
  • Work alongside Creative teams to define go to market collateral such as pitch decks, email and offline mailers for attribution related products.
  • Present to the internal leadership team periodically on Yelp’s attribution strategy/vision.

What It Takes To Be Successful:

  • A minimum of 3-4 years of marketing experience in an enterprise/tech environment, either as a Product Marketing Manager, Product Manager or Enterprise Sales Operations Manager
  • Working knowledge of online ads ecosystem. Bonus points for experience in location tools (Placed, Google Store Visits) or online measurement/attribution industry (Google analytics, Adobe Analytics).Outstanding program management with ability to manage multiple, cross-functional projects simultaneously.
  • Proven experience partnering closely with Product Management and Sales teams and working in a matrixed organization.
  • A focus on pushing for alignment and execution; you won’t hesitate to roll up your sleeves where necessary. 
  • Excellent communication skills, including public speaking and interacting with clients. Analytical mind-set and problem solving skills with high attention to detail.
  • Bachelor's degree or equivalent practical experience; MBA preferred.
  • Passion for Yelp.

At Yelp, we believe that diversity is an expression of all the unique characteristics that make us human: race, age, sexual orientation, gender identity, religion, disability, and education — and those are just a few. We recognize that diverse backgrounds and perspectives strengthen our teams and our product. The foundation of our diversity efforts are closely tied to our core values, which include “Playing Well With Others” and “Authenticity.”

We’re proud to be an equal opportunity employer and consider qualified applicants without regard to race, color, religion, sex, national origin, ancestry, age, genetic information, sexual orientation, gender identity, marital or family status, veteran status, medical condition or disability.

At Yelp, we believe that diversity is an expression of all the unique characteristics that make us human: race, age, sexual orientation, gender identity, religion, disability, and education — and those are just a few. We recognize that diverse backgrounds and perspectives strengthen our teams and our product. The foundation of our diversity efforts are closely tied to our core values, which include “Playing Well With Others” and “Authenticity.”

We’re proud to be an equal opportunity employer and consider qualified applicants without regard to race, color, religion, sex, national origin, ancestry, age, genetic information, sexual orientation, gender identity, marital or family status, veteran status, medical condition or disability.

We will consider for employment qualified candidates with arrest and conviction records, consistent with applicable law (including, for example, the San Francisco Fair Chance Ordinance for roles based in San Francisco).


We are committed to providing reasonable accommodations for individuals with disabilities in our job application process. If you need assistance or an accommodation due to a disability, you may contact us at accommodations-recruiting@yelp.com or 415-969-8488.

Note: Yelp does not accept agency resumes. Please do not forward resumes to any recruiting alias or employee. Yelp is not responsible for any fees related to unsolicited resumes.

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Product Marketing Manager - Attribution
Yelp