NA CSB Strategy Lead, Consultant

Round Rock, TX, United States

Dell provides the technology that transforms the way we all work and live. But we are more than a technology company — we are a people company. We inspire, challenge and respect every one of our over 100,000 employees. We also provide them with unparalleled growth and development opportunities. We can’t wait for you to discover this for yourself as a NA CSB Strategy Lead Consultant on our Marketing team in Round Rock, TX.

The NA CSB Marketing organization is responsible for the planning, development and implementation of all marketing strategies, communications and initiatives that generate demand to hit the quarterly / yearly financial plans. This includes Consumer, Gaming, Small Business and Retail and encompasses driving calls to the call center and visits to, foot traffic to retail, and more, resulting in revenue, unit and margin attainment, as well as driving brand awareness with best-in-class creative and media planning.

The primary responsibility of this role is to develop and lead strategic projects across the Consumer, Gaming, Small Business, Retail, CRM and Partner Marketing functions.  This person will work closely with cross-functional areas and stakeholders (e.g. Marketing, Merch, PR, Creative, Planning, Online) to ensure full alignment and all key business goals are met. 


  • Own strategic project development and see through to implementation
  • Manage project work streams and accountability to all deliverables
  • Collaborate with cross-functional teams to define project scope and execute plans
  • Develop comprehensive plans to reach target segments and deliver on key KPIs
  • Identify process, technical or other marketing gaps and create innovative solutions to solve
  • Analyze relevant data to drive data driven recommendations and decisions
  • Communicate objectives and progress with leadership and stakeholders
  • Play a key role in the on-going transformation of CSB marketing


  • 10+ years of experience in marketing with a track record of measurable results preferably in the consumer electronics or IT industry 
  • Strong Direct & Retail marketing capabilities with deep experience (10+ years) in developing marketing strategies
  • Deep knowledge of Marcom processes, channels and vehicles  
  • Strong analytical skills
  • Strong project management skills with an organized and capable nature
  • Proven ability to plan and prioritize workloads and measure progress
  • Strong sense of urgency with the ability to drive issues to closure despite obstacles
  • Ability to work under pressure, meet deadlines, remain positive and calm
  • Appetite for driving innovation and change
  • Ability to work independently, quickly and thoroughly under multiple deadlines
  • Good organizational agility and interpersonal skills to work effectively across functions
  • Experience in working with agency resources
  • Ability to manage through ambiguity to drive results
  • Ability to thrive in a fast-paced and demanding environment
  • Bachelor’s degree in Marketing or Business Administration. MBA degree in Marketing or Business preferred.
  • Balanced Experience in RTB marketing functions in more than one key market/region and Global Strategic functions


We offer highly competitive salaries, bonus programs, world-class benefits, and unparalleled growth and development opportunities — all to create a compelling and rewarding work environment.

Dell is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at Dell are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. Dell will not tolerate discrimination or harassment based on any of these characteristics. Learn more about Diversity and Inclusion at Dell here.


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