Associate Director/Director of Data Science

Full Time Mid-Level Posted 19 days ago
Main Location
New York City, NY, United States
Open jobs

Penguin Random House is the leading adult and children’s publishing house in North America, the United Kingdom and many other regions around the world. In publishing the best books in every genre and subject for all ages, we are committed to quality, excellence in execution, and innovation throughout the entire publishing process: editorial, design, marketing, publicity, sales, production, and distribution. Our vibrant and diverse international community of nearly 250 publishing brands and imprints include Ballantine Bantam Dell, Berkley, Clarkson Potter, Crown, DK, Doubleday, Dutton, Grosset & Dunlap, Little Golden Books, Knopf, Modern Library, Pantheon, Penguin Books, Penguin Press, Penguin Random House Audio, Penguin Young Readers, Portfolio, Puffin, Putnam, Random House, Random House Children’s Books, Riverhead, Ten Speed Press, Viking, and Vintage, among others. More information can be found at http://www.penguinrandomhouse.com/.


Associate Director/Director of Data Science

The Data Science practice at Penguin Random House is seeking somebody to lead our efforts around marketing effectiveness.

In this role, you will have an opportunity to work on a variety of high-profile projects in collaboration with key decision makers across the organization. The Associate Director/Director of Data Science will play a strategic role in developing the cross-platform and cross-media measurement approaches for Penguin Random House, including tool development and learning agendas.

The ideal candidate has a strong background in media or advertising effectiveness research along with a natural curiosity to understand how things work. They should be a great communicator and able to partner and influence across complex organizations.

Please include with your application a link to your GitHub (Bitbucket) repository for a code sample, whether it was for a Kaggle attempt, a school project, or a general open-source contribution. Standalone code samples will also be accepted.

**The team is open to considering candidates from a Senior Data Scientist level through to a Director of Data Science, dependent upon experience.

Responsibilities

  • Leverage capabilities on behalf of marketers to measure and optimize marketing spend and efforts across variety of platforms and channels
  • Develop and execute against measurement strategy including designing tests and implementing measurement tools to help marketers improve the effectiveness of their advertising and organic efforts across digital platforms and media
  • Conduct in-depth standard and custom marketing effectiveness studies for stakeholders to understand the relative impact of different marketing strategies across digital platforms and across media
  • Work will showcase what good measurement is and how marketers at PRH can act upon it to drive business impact
  • Communicate complex research results to stakeholders when needed

Requirements:

  • Degree in Data Science, Statistics, Economics, Industrial Engineering, Social Science with major in quantitative methods and/or related fields
  • 5+ years of working experience, consulting, measurement technology, research or analytics experience and experience-based aptitude to use data and numbers to formulate insights
  • Substantial foundation in measurement, analytics, research and statistics
  • Expertise in time series modeling, synthetic counterfactuals and experiment design
  • Knowledge of Brand and Direct Response measurement solutions such as Brand Lift, Conversion Lift, Multi-Touch Attribution etc.
  • Experience in E-commerce industry
  • Knowledge of digital media landscape and strategies of players in the industry
  • Experience developing framing strategies and communicating to audiences, both technical and non-technical

Distinguishing Experience:

  • Experience in the advertising industry or consumer behavior
  • Understanding of current media landscape and challenges marketers face
  • Advanced degree (Masters or PhD) in a quantitative field
  • Experience with stakeholder management

Full-time employees are eligible for our comprehensive benefits program. Please apply using our online application process, and please include your resume and cover letter with salary expectations. The link to apply is here.

Equal Opportunity Statement

Penguin Random House values the array of talents and perspectives that a diverse workforce brings. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status.

Mission
We're a community of women leveraging our connections into top companies to help underrepresented women get the roles they've always deserved. Simultaneously, we work to build truly inclusive hiring processes and environments where women can thrive and not just survive.
Are you hiring? Join our platform for diversifiying your team
Associate Director/Director of Data Science
Penguin Random House LLC