Zendesk is seeking a Marketing Data Analyst to join the Growth Marketing team. You’ll be joining a motley crew of motorcycle riders, surf & dive experts, karaoke divas, and an improv champ. We are data driven marketers, so every major decision starts with data analysis to identify opportunity areas and to measure our efforts. You’ll be diving into a wide scope of sales, marketing, and product data to help us make the right decisions and achieve our ambitious goals.
Who we’re looking for:
You are a team player, a fun fact sharer, looking to inspire and be inspired, not needing sole credit for wins and able to support others selflessly. You are a spunky person who actually enjoys a challenge and sees it as an opportunity. Unafraid to admit failure and always eager to find solutions, you are resourceful, self-motivated to learn and unafraid to ask questions in order to grow.
Join forces with our analysts to inspire and empower Growth Marketing to leverage data to measure and prove success
Be scrappy when scoping, sizing and fulfilling large and small requests balancing efficiency and quality
Sift through large data sets via query languages and BI tools for dashboards and reporting
Educate and support teams with strategies on how to connect data to results
Continuously consider ways to improve the knowledge of our marketing funnel - from first impression to identifying which channel, content, or campaign is driving leads, pipeline and bookings
Use your visual and logical creativity to design and build insightful dashboards for teams to stay on top of their KPIs and initiatives
Be rigorous about monitoring metric performance and don’t hesitate to point out new trends or flag potential issues
Desired Skills and Experience:
BS/BA degree in business engineering, economics, or related degree OR equivalent combination of education, training, and experience
2+ years of experience in strategy consulting, data analytics, business intelligence, or related field
Excellent written and verbal communication skills. Comfortable presenting data and providing recommendations with confidence to senior level stakeholders, even when there is ambiguity involved
Familiarity with marketing funnel reporting and industry KPIs, such as website sessions, MQLs, pipeline, and MRR
Experience with BI tools (e.g. BIME, Tableau, GoodData) and advanced Excel functions
Intermediate SQL query writing and experience implementing and working with analytics data warehouses (e.g. BigQuery, MySQL)Experience analyzing CRM data (e.g. Salesforce) and web tracking (e.g. Google Analytics)
Individuals seeking employment at Zendesk are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, or sexual orientation.
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