Zendesk is looking for a forward thinking, data-driven and passionate Regional Marketing Director - West to join our North America Marketing team, based in San Francisco. This individual will report to the Senior Director of Marketing, North America. This person will support growth, revenue generation and brand awareness in North America by developing, managing and tracking demand generation programs and campaigns to drive and nurture leads and accelerate opportunities to close. This position will collaborate closely with Zendesk Sales, Sales Development and Digital Marketing teams to plan and execute projects.
Work with local Regional Marketing and Sales Leadership to plan, execute and track impactful quarterly marketing plans, in order to meet and/or exceed quarterly pipeline and revenue targets
Lead a team of Field Marketing Managers
Drive and execute account-based marketing campaigns in an effort to penetrate and expand Enterprise target accounts.
Execute customer marketing initiatives aimed at expanding current Zendesk customer accounts
Plan and execute executive-level thought leadership campaigns & Zendesk-hosted events
Plan and execute 3rd party events and tradeshow sponsorships with end to end planning & follow-up, measurement and ROI
Manage to a quarterly territory budget
Be a strong, inspiring mentor to the junior members of our marketing team
Work directly with customers, partners and the extended customer service and support community
Utilize systems and tools such as SFDC to analyze pipeline and opportunity data in order to best determine marketing mix
Manage numerous projects simultaneously, in a dynamic environment
Motivated self-starter who thrives in complex fast-paced quota driven environments
Experience with developing, executing and tracking results tied to integrated, multi-touch marketing plans
10 years of executing Marketing Programs
Data driven and familiar with Full Funnel Marketing metrics (Leads, Conversion, Pipeline, Revenue)
Proficiency in basic Office, Salesforce Automation and Marketing Automation & Analytics tools
Decisive, agile, and iterative; easily able to shift gears between thinking and doing.
Ability to inspire cross-functional teams to work with you and feel great about their contribution
Individuals seeking employment at Zendesk are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, or sexual orientation.
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