As a Director of Growth Marketing at Zendesk, you will play an instrumental role in developing, promoting and leading a rigorous testing and experimentation framework in the Marketing organization and partnering closely with the Product Growth and Enterprise Data Warehouse teams, to execute impactful experiments.
You will be a player/coach overseeing a team of people who are hybrid product managers, strategic thinkers, project managers, analysts and consultants. Your primary role is to identify key growth opportunities, design, instrument and measure experiments that will materially improve the performance of the company. Since you have done this before you’ll be able to quickly gain the respect of your team and other key stakeholders by demonstrating your structured approach to solving problems by developing and testing hypothesis and delivering results.
Identify key growth initiatives to increase our customer base and their lifetime value
Design a testing framework that will allow us to run & learn from better tests, faster
Design, set-up, manage and analyze experiments to acquire customers and maximize their Life-time value
Analyze data, formulate hypotheses, run A/B tests
Collaborate effectively with cross-functional teams – marketing, web, product, engineering and our data warehouse team to achieve maximum results
Develop a deep understanding of current and future consumer segments, technology and commerce trends, and competition
Lead a best-in-class team of passionate, dedicated, user focused, data-driven growth marketers
Work cross functionally with Marketing, Product, Engineering, Analytics, Design and Sales to optimize and improve customer acquisition, new user experiences, cross-selling, expansion and retention
Scale management, leadership, recruiting, and talent development practices across our teams
A Business engineer, that sees growth as an engine with levers to activate
10+ years of relevant professional online marketing and product experience with significant B2B marketing experience
Technical or Quantitative degree (economics, engineering, statistics, etc.) strongly preferred
Experience with end-to-end marketing strategy, including funnel and product optimization
Strong familiarity with SQL and advanced Excel functionality
Exceptional problem solving and quantitative skills
Strong team player
Obsessed with testing everything
Zendesk builds software for better customer relationships. It empowers organizations to improve customer engagement and better understand their customers. Zendesk products are easy to use and implement. They give organizations the flexibility to move quickly, focus on innovation, and scale with their growth. Based in San Francisco, Zendesk has operations in the United States, Europe, Asia, Australia, and South America. Learn more at www.zendesk.com.
Interested in knowing what we do in the community? Check out the Zendesk Neighbor Foundation to learn more about how we engage with, and provide support to, our local communities.
Individuals seeking employment at Zendesk are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, or sexual orientation.