Business Analyst II

Seattle, WA, United States

ob Description

Fascinated by the intersections of data, demographics, lifestyles and technology (and food)? Enjoy the hands-on opportunity to design queries, analyze the results and build meaningful stories to uncover consumer trends? Are you are naturally curious, a current or future data whisperer, and have a knack for solving puzzles? Consider joining Meredith Digital’s Data and Insights Team as a Business Analyst II in our Seattle office.

You’ll join a fun and progressive company leveraging the latest in cool tools and technologies to inspire creativity in cultivating their food, lifestyles, families and homes.

Meredith’s Digital Insights team is seeking a data-savvy, experienced teammate who thrives in a collaborative, data-driven environment. Consistent superior performance, creative problem solving, and responsibility are not just buzzwords but an integral part of how we operate every day. Our team is laser-focused on designing and building amazing, useful products to attract, retain, and delight our existing and prospective clients and advertisers.

What you’ll do:

  • Solve clients’ issues by translating questions into data queries and writing compelling data-driven stories
  • Build persuasive presentations based on multiple data sources for internal and external stakeholders
  • Partner closely with Meredith’s Sales, Ad Products, and BI Engineering teams to deliver compelling analyses for advertisers
  • Partner with Meredith’s editors and lifestyle experts to translate abstract concepts into actionable data insights
  • Mentor less experienced analysts on best practices for research design, analysis storytelling, and presentation

What we’re looking for:

  • Data analytics experience with a technology company, media agency, consulting firm, or market research company
  • A strong understanding of the digital advertising ecosystem and general advertising practices
  • A strong understanding of Audience, Brand, and/or ROI analytics
  • A deep understanding of applied statistics including sampling approaches, causal modeling, time series analysis, and data-mining techniques
  • A proven track record of building/influencing client relationships
  • Ability to convey complex ideas in a clear and effective manner to a range of audiences
  • Excellent communication and presentation skills
  • Enthusiasm for food, parenting, beauty, and lifestyle topics such as cooking, decorating, building and remodeling, crafts, entertaining, cooking, and gardening.
  • Passion for making life easier and more enjoyable.

Minimum qualifications:

  • BA/BS in a relevant field.
  • Minimum three years of ongoing marketing research or data analysis experience, including quantitative and qualitative research and analysis, digital metrics and analytics, designing data queries, storytelling, and audience measurement.
  • Advanced degree in applicable Social Science disciplines may be substituted for practical experience.
  • Branding experience, home cooks, and/or “foodies” a plus!

% Travel Required (Approximate): <10%

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