
I bring to the table a unique skillset backed by a PhD in quantitative social science and Industry work experience in advanced marketing analytics. I have led several projects at my current organization that directly tie into the company's long term growth essentials. I work at the cusp of data analytics and data science, leveraging machine learning and artificial intelligence to generate insights in consumer behavior.
As a social science researcher I have conducted research in the domain of health technology adoption and user experience, which continues to inform the field of communication technology through my peer-reviewed publications.
I love to understand patterns in human behavior and that makes me Industry agnostic. As long as I have the opportunity to generate patterns of human behavior using big data, count me in.