PowerToFly Summit

Sara Restrepo Cortes, MS is a product and marketing leader with 10+ years of experience building and scaling digital solutions in payments, media, and wellness at Fortune 500 companies.

Her work has driven over $25M in product revenue via merchant optimization engagements, scaled contactless payments in the US to 58% of US merchants, and launched a proprietary BNPL product in partnership with Apple and Sofi. She has managed a $5M marketing budget for omni-channel campaigns spanning event activations, editorial, social, and web to drive market awareness and demand. A people-first leader, Sara has led cross-functional teams internationally and on-site with an emphasis on developing talent.

Inspired by her own wellness journey, Sara is the founder of Just Reframe, a startup educating stress management for knowledge workers.

Sara serves on the leadership team of the Latinas in Tech NYC chapter and on the Associate Board of the New York Common Pantry. She holds a BS in Business Management with a minor in Psychology from St. John’s University, as well as a Master’s Business Analytics from Baruch College.