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Job Details

Specialty/Competency: Customer
Industry/Sector: Not Applicable
Time Type: Full time
Travel Requirements: Up to 60%

A career in our Customer Marketing practice, within Customer Consulting services, will provide you with the opportunity to help our clients design customer strategies that address the customers’ underlying needs and desired outcomes. We help build bridges between digital and analog mediums, delivering personal and contextual experiences powered by technology and analytics, and driving the total experience by engaging the customer, product, partner, and employee experiences. Our team helps clients take advantage of the most important digital trends and tools to integrate sales, service, and operations in a way that leads to measurable business results. As part of our team, you’ll help clients develop marketing strategies and operating models, portfolio and brand management, and improve their channel strategies.

To really stand out and make us fit for the future in a constantly changing world, each and every one of us at PwC needs to be a purpose-led and values-driven leader at every level. To help us achieve this we have the PwC Professional; our global leadership development framework. It gives us a single set of expectations across our lines, geographies and career paths, and provides transparency on the skills we need as individuals to be successful and progress in our careers, now and in the future.

As a Director, you'll work as part of a team of problem solvers, helping to solve complex business issues from strategy to execution. PwC Professional skills and responsibilities for this management level include but are not limited to:

  • Support team to disrupt, improve and evolve ways of working when necessary.
  • Arrange and sponsor appropriate assignments and experiences to help people realise their potential and support their long-term aspirations.
  • Identify gaps in the market and spot opportunities to create value propositions.
  • Look for opportunities to scale efficiencies and new ways of working across multiple projects and environments.
  • Create an environment where people and technology thrive together to accomplish more than they could apart.
  • I promote and encourage others to value difference when working in diverse teams.
  • Drive and take ownership for developing connections that help deliver what is best for our people and stakeholders.
  • Influence and facilitate the creation of long-term relationships which add value to the firm.
  • Uphold the firm's code of ethics and business conduct.



Job Requirements and Preferences:

Basic Qualifications:

Minimum Degree Required:
Bachelor Degree

Minimum Years of Experience:
8 year(s)

Preferred Qualifications:

Certification(s) Preferred:

Adobe Commerce Expert Business Practitioner, Master Architect

Adobe Marketo Engage Expert Business Practitioner, Master Architect

Adobe Real-Time CDP Business Practitioner


Preferred Knowledge/Skills:

Demonstrates thought-leadership, team leadership and client engagement in directing consulting engagements:

  • Possessing the ability and proven success as a leader in a marketing and/or commerce consulting role, including but not limited to: strategic thinking, leadership and solution development across technologies & programs, including: Personalization, Marketing Automation, Customer Data Platforms, Testing and Optimization, and e-Commerce;
  • Leading digital marketing and/or commerce platform strategy, design and architecture for enterprise clients;
  • Engaging with business and technology leaders to understand strategy, articulate solution options, evaluate trade-offs and influence key decisions;
  • Having sufficient technological knowledge and solution implementation experience to support goal definition for technology components and frameworks, including reference architectures and implementations;
  • Possessing a strategic vision to develop and position PwC and yourself as a thought leader in the Marketing & Commerce space; and,
  • Utilizing proven and demonstrated current knowledge in emerging omni-channel marketing and commerce technologies and industry market trends.


Demonstrates thought leader-level capabilities and mastery through a proven record of success in:

  • Identifying and leading business development activities including development and presentation of proposals;
  • Leading Digital Marketing and/or Commerce consulting engagements, responsible for client management, project delivery and quality, project financial management, and leading the engagement team;
  • Identifying client business opportunities and lead the development of digital marketing and/or commerce strategy and business case;
  • Assessing client digital marketing and/or commerce capabilities, operating model, and organizational process;
  • Having extensive technical or operational knowledge of digital marketing and/or commerce technological product suites focusing on Adobe Commerce, Marketo Engage, Real-Time CDP etc.;
  • Designing solutions based on business needs, technology enablement, and data & analytical insights;
  • Working with cross-functional teams (marketing, UX designers, IT teams) to develop optimal customer experience solutions;
  • Leading the execution of digital marketing and/or commerce strategy, operations, or technical projects;
  • Possessing extensive Agile knowledge and experience working with onshore and offshore teams; and,
  • Analyzing customer insights and operational data to showcase value and identify additional opportunities for improvement.

Learn more about how we work: https://pwc.to/how-we-work

PwC does not intend to hire experienced or entry level job seekers who will need, now or in the future, PwC sponsorship through the H-1B lottery, except as set forth within the following policy: https://pwc.to/H-1B-Lottery-Policy.

All qualified applicants will receive consideration for employment at PwC without regard to race; creed; color; religion; national origin; sex; age; disability; sexual orientation; gender identity or expression; genetic predisposition or carrier status; veteran, marital, or citizenship status; or any other status protected by law. PwC is proud to be an affirmative action and equal opportunity employer.

For positions based in San Francisco, consideration of qualified candidates with arrest and conviction records will be in a manner consistent with the San Francisco Fair Chance Ordinance.

Applications will be accepted until the position is filled or the posting is removed, unless otherwise set forth on the following webpage. Please visit this link for information about anticipated application deadlines: https://pwc.to/us-application-deadlines

For positions in California, Colorado, Hawaii, Nevada, New York State, or Washington State, or for opportunities that will report to a supervisor, office or other work site in New York State, please visit the following link for pay range information: https://pwc.to/payrange-v1-advisorydirector
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Director, Personalization at Scale (Adobe) - Marketing & Commerce Transformation Consulting
I'm Interested