Posted 26 days ago by

Senior Business Data Analyst

San Diego, CA, United States
Employment: Full Time Experience: Senior

Responsibilities

  • Partner with product managers, and engineering to enable decision support and key customer insights through web tracking metrics
  • Study website behavior patterns using site metric tools to analyze and optimize business results and user experience
  • Uses quantitative data gathered with software measurement tools, traffic extracts, click streams and drill-downs to develop an understanding of customer behavior
  • Develops and Coordinates report requirements with internal customers to meet business objectives
  • Provides guidance to business stakeholders on what data to capture, how to map data needs to business questions, and how to prioritize analysis work while partnering with our data experts to execute
  • Applies statistics-based intelligence to business issues and formulates recommendations
  • Typically requires proficiency in web analytics applications, strong database skills and technical understanding of website architecture
  • Create dashboards by pulling data from different sources and present them to management team
  • Collaborate with internal and external partners to assist with data collection and reporting
  • Answer ad-hoc analytic questions and train users to self-serve standard reports leveraging Excel or other data visualization toolsEnsure site tagging is optimized to provide crystal-clear visibility into the impact and value of new features, initiatives and product releases
  • Pursue data quality, troubleshoot data validation, and see issues to resolution
Qualifications
  • 5-8 years’ experience in web analytics decision support and website optimization for online/ecommerce businesses
  • Deep subject matter expertise with SQL and Omniture Site Catalyst Understanding of complex web ecosystems,best practices, and ability to put this knowledge into action
  • Ability to tell stories with data, educates effectively, and instills confidence in recommendations, motivating others to act on them
  • Strong analytical and problem solving skills: able to develop and use structured approaches to identify root causes and recommend resolutions: can present results in meaningful terms
  • Project Management skills and ability to manage multiple projects simultaneously to meet objectives and key deadlines
  • Bachelor’s Degree in a quantitative discipline preferred
  • Excellent verbal and written communication skills
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