Copywriter

Full Time Posted 26 days ago
Main Location
Mclean, VA, United States
Open jobs
powertofly approved What Freddie Mac Has to Offer:

Freddie Mac makes home possible for millions of families and individuals by providing mortgage capital to lenders. Benefits include:

  • Flexible work arrangements
  • Home benefit program
  • Student loan repayment benefit
  • Paid parental leave
  • At Freddie Mac, you will do important work to build a better housing finance system and you’ll be part of a team helping to make homeownership and rental housing more accessible and affordable across the nation.

    Position Overview:

    We are looking for a talented copywriter to take responsibility for writing original copy and editing content for a range of marketing and communications material, with an emphasis on social media and microcontent. As a member of the content team, our copywriter will write and edit copy for a variety of projects, working closely with the marketing strategists and business partners to brainstorm ideas, create concepts, and develop messaging.

    Our Impact:
     

    Our team is responsible for content marketing strategy and execution, using our internal and external channels in a coordinated manner to deliver compelling thought leadership that educates and engages audiences, shifts perceptions and demonstrates Freddie Mac Single-Family’s industry leadership.

    Your Impact:

    In this role, you will be an integral part of our content marketing function and will be responsible for:

    • Creating copy for a variety of microcontent, including:
      • Page headings (headlines)
      • Taglines
      • Email subject lines
      • Summaries, decks
      • Infographic copy
      • Social media ad copy
    • Developing, testing and optimizing paid search, display, retargeting and social media ad copy.
    • Developing paid media copy, headlines and channel best practices in collaboration with marketing and communication strategists and business partners to support technology and solutions, thought leadership, events and organization initiatives.
    • Collaborating closely with agency partners and internal data analytics team to measure results and make optimization recommendations for improved performance and efficient use of media dollars.
    • Creating concise and engaging copy to simplify complex processes, solutions and research while exploring audience personas to develop relevant targeting.
    • Working independently under limited direction while interacting with business stakeholders on significant technical matters.
    • Collaborating with strategists, communications professionals and content team to ensure consistency in content tone and alignment with overall business goals.

    Qualifications:

    College Degree or equivalent experience; advanced studies/degree preferred. Typically has 5 - 7 years related experience.

    Keys to Success in this Role:

    Creativity, solid work ethic, resourcefulness and a get-it-done attitude are highly desirable. Sense of humor and flexibility are a must have!

    Current Freddie Mac employees please apply through the internal career site.

    Today, Freddie Mac makes home possible for one in four home borrowers and is one of the largest sources of financing for multifamily housing. Join our smart, creative and dedicated team and you’ll do important work for the housing finance system and make a difference in the lives of others.

    We are an equal opportunity employer and value diversity and inclusion at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status or any other characteristic protected by applicable law. We will ensure that individuals with differing abilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

    Notice to External Search Firms: Freddie Mac partners with BountyJobs for contingency search business through outside firms. Resumes received outside the BountyJobs system will be considered unsolicited and Freddie Mac will not be obligated to pay a placement fee. If interested in learning more, please visit www.BountyJobs.com and register with our referral code: MAC.

    Time-type:Full time

    Job Category:Marketing Communications

    FLSA Status:Exempt
    Mission
    We're a community of women leveraging our connections into top companies to help underrepresented women get the roles they've always deserved. Simultaneously, we work to build truly inclusive hiring processes and environments where women can thrive and not just survive.
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    Copywriter
    Freddie Mac