Manager, Digital Media Activation

United States Full Time

THE ROLE

Peloton is looking for a passionate and talented Manager of Digital Media Activation to join its media team. Reporting to the Director of Digital Media, you will be responsible for driving performance and executions across all digital media, especially Social & Search.

RESPONSIBILITIES

  • Execution for all Peloton digital activity spanning seasonal messaging and key initiatives for Tread & Canada.
  • In-house activation of Paid Social including trafficking, optimization & budget management
  • Management of agency to support Search and display campaigns
  • Drive improved performance through ad hoc analysis to assess how we can improve performance on a weekly basis
  • Manage campaign budgets and advise on recommended campaign optimization

QUALIFICATIONS

  • 4+ years of digital media management
  • Extensive experience using biddable platforms including:
    • Social (Kenshoo, Facebook, Twitter, etc.)
    • Programmatic (DBM, Appnexus)
    • Search (Google, Bing)
  • Direct experience managing campaigns in platforms with a focus on sales
  • Experience with working with creative teams to influence content so it delivers meaningful business outcomes through paid social.
  • Experience with A/B and multivariate testing and optimizing landing pages and user funnels
  • Excellent analytical, data-driven strategy and project management skills.

 

Mission

We’re passionate about connecting highly skilled women with leading companies commited to diversity and inclusion

Are you looking for your dream job? In Office. Flexible. Remote.

Join our Movement

Are you hiring? Join our platform for diversifying your team

Post a job