Head of Communications
We're a team of 100+ people living and working remotely in 15+ countries. We're working hard to build a diverse and collaborative team that can empathize with each other to solve hard problems and build a product we can be proud of. For the past six years, Zapier has been helping people across the world automate the boring and tedious parts of their job. We do that by helping everyone connect the web applications they already use and love.
We get together 2-3 times per year for a company retreat, and benefits include great healthcare, dental and vision coverage, 401k retirement plan with company match, profit sharing and 14 weeks paid leave for new parents.
Hi there! We're looking for a Head of Communications to own and advance our PR strategy and objectives. Zapier is on a mission to make everyone more productive at work. More than 2.5 million professionals have already turned to us to save time. But there are tens of millions more to reach. We're seeking an experienced PR professional to work alongside our marketing and product teams, CEO, and PR agency to establish Zapier as a staple productivity tool, the center of SaaS, and the leader in remote companies. If you're interested in being the first communications hire at a fast-growing and profitable startup, then read on…
Even though our job description may seem like we are looking for a specific candidate, the role inevitably ends up tailored to the individual who applies and joins. Regardless of how well you feel you fit our description, we encourage you to apply if you meet these criteria:
You create and execute on PR strategies, from the big picture items to the little detailed tasks that make it a success. You have a knack for turning tech jargon into pitches and messaging that resonate with reporters, and their audiences.
You're a seasoned PR practitioner. This role is our first in-house communications hire. You have a broad skill set—from press positioning to messaging to media relation strategies—and ability to work cross-functionally with product, design, marketing, and executive team members.
You're a strategizer and a doer. You can set the PR plans for 6-12 months and see them through. You gather information from stakeholders, refine the messaging, write and send pitches, identify target outlets and journalists, and report on the outcomes.
You're resourceful and persistent. Constrained resources and time don't phase you—these factors motivate you further. When you get a press rejection, you learn from it. You have a keen eye for media opportunities that arise, be it trends or breaking news that might yield unplanned coverage. You also value coverage from an array of influential niche sites right alongside top tier outlets, finding ways to reach both.
You measure and improve on results. PR is a long-term strategy and you're able to show progress towards the goal. Your reporting spans links earned, follow-on coverage gained, new media relationships started, and more.
You're an excellent written communicator. Messaging, pitches, and social media copy depend on this skill. Furthermore, as a 100% remote team, writing is our primary means of communication at Zapier. You author clear and concise plans to execute on PR, and then get team members excited when we've earned coverage.
You're efficient. At Zapier, the work you do will have a disproportionate impact on the business. You set up systems and processes that let you increase your impact to be larger than yourself as an individual contributor.
Things You Might Do
Zapier is a small, fast-growing, and remote-first company, so you'll likely get experience on many different projects across the organization. That said, here are some things you'll probably do:
- Manage PR, media relations, and speaking opportunities—from strategy to execution to measurement and reporting
- Target top-tier and niche outlets, such as industry publications and well-read influencer blogs, to earn coverage and links
- Grow public-facing communication channels, including social media, content syndication, and guest contributions
- Work cross-functionally to unify our PR messaging, identify upcoming opportunities, and keep stakeholders informed
- Establish list of referenceable customers, managing relationships with top brands that use Zapier
- As part of our All Hands Support initiative, help customers have the best possible experience with Zapier
How To Apply
To be considered for this role, please complete the application on Jobs @ Zapier
We're not accepting applications from agencies or from the Power to Fly portal.
Zapier is an equal opportunity employer. We're excited to work with talented and empathetic people no matter their race, color, gender, sexual orientation, religion, national origin, physical or mental disability, or age. Our code of conduct provides a beacon for the kind of company we strive to be and we celebrate our differences because those differences are what allow us to make a product that serves a global user base.