Remote

Role description:

SevenFifty is on a mission to power a connected alcohol supply chain by leveraging the nation's largest network of producers, distributors, importers, retailers, and restaurants. We are uniquely equipped to lead the charge of a full-blown digital transformation by utilizing our comprehensive database of wines, beers, and spirits and making it accessible through a SaaS enabled marketplace.

We are looking for a thoughtful and entrepreneurial growth strategist with deep digital marketing experience and exceptional-problem solving skills to help us as we enter our next chapter of growth. You will architect and execute our growth strategy across the entire funnel, driving all aspects of new user acquisition, expansion, retention — you aren’t afraid to get your hands dirty but also can think big. You will work closely with Sales, CX, and the rest of the marketing team to ensure our growth programs are working to achieve our goals. 

This role reports to the VP of Marketing.

What you’ll do:

  • Define and execute our growth marketing strategy, using data insights to monitor results and capitalizing on what’s working, pivoting away from what’s not  
  • Own our lead generation and nurture strategies across multiple audiences, overseeing execution and implementation collaborating with creative, content, and ops
  • Lead campaign planning and oversee execution as it relates and drive key business metrics like marketing generated leads and pipeline
  • Hypothesize, test, iterate - a growth hacker at heart constantly testing and iterating
  • Lead a small growing team of marketers who are responsible for the lifecycle of our customers

You’ll love this job if you are:

  • Tinkerer: You are excited to learn a new, complex industry and find what is going to drive growth for this growing marketing team.
  • Resourceful: You aren’t afraid to try new strategies and tactics in different ways.
  • Results Oriented: Having goals and exceeding them excites you.
  • Collaborative: You work well with others and enjoy collaborating across multiple teams.
  • Action oriented: You like to get things done quickly and succinctly. 

You’ll have:

  • 5-7 years of experience in demand generation, growth marketing, and campaign execution in B2B SaaS
  • 3+ years of management experience
  • Experience in paid (search, social, video/audio) marketing, website strategy and optimization
  • A track record of success in measuring, testing, and improving campaign and channel effectiveness at each stage of the funnel
  • Extensive experience working alongside revenues and ops teams to help build a pipeline of qualified leads from email, content, events, performance marketing, etc
  • Experience in tools such as HubSpot, Salesforce, Google Analytics, AdWords, Wordpress is a plus
  • Ability to work in a remote environment successfully (e.g. you have a space suitable for day-to-day work from home).

We are:

...100-ish people and growing fast.

...doing our best to make a difference. Read more here

...former hospitality professionals and start-up veterans.

...distributed; we work remotely and gather together a few times each year.

...social! We meet for team weeks, wine tastings, and lunch n’ learn sessions.

...eaters and drinkers who love to discuss food and beverage.

...changing an industry. Read more here.

...one of Built In NY’s “Best Places to Work” 2021!

Find out what it's like to work at Sevenfifty here.

 

Perks & benefits:

  • 100% paid individual medical, dental, and vision via Justworks and Aetna.
  • Meaningful equity in an industry-changing organization.
  • Unlimited vacation to rest and recover.
  • 3-months of family leave to care for your child (after your first year of employment).
  • Flexibility to work where you want, so long as you’re meeting your goals.

Our values:

  • Light the way: Inspire others with your vision for success.
  • Open the door: Ask, listen, and empower others.
  • Stir it up: Embrace experimentation and bring new ideas to life.
  • Keep the glass full: Do more than is expected, for yourself and for others.
  • Respect the craft: Commit to excellence and integrity in your work.

We are an equal opportunity employer. What does that mean at SevenFifty? We:

  • Give each team member an equal opportunity to develop and grow into a leadership role.
  • Acknowledge our shortcomings and try to improve our company and our industry.
  • Elevate BIPOC voices in our industry publication, SevenFifty Daily
  • Do not discriminate against candidates or employees on the basis of race, religion, color, national origin, gender, sexual orientation, marital status, veteran status, disability status, or socioeconomic status. 
  • Have regular, sometimes awkward, conversations about diversity, equity, and inclusion in our employee resource group, SevenFifty Community.
  • Are honest and recognize that our company isn’t as diverse as it should be. We’re trying to change that
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Director, Growth Marketing