Posted 15 days ago by

SEO Growth Manager

New York City, NY, United States
Employment: Full Time Experience: Mid-Level

Stash is investing, simplified. We are an investing platform that makes it easy for anyone to start with as little as $5. Through empowering our users with education and guidance, we help investors learn the basics so they can do it themselves. At Stash, we are working toward a future where investors are as diverse as our world.

We are seeking an SEO Manager to lead all initiatives related to site optimization and organic audience growth. This hire will be responsible for heavily leveraging analytics to inform testing plans, page design/interaction enhancements, content strategies, on-site lead capture and downstream conversion efforts.

If you're an SEO expert with a strong analytics and testing background, Stash is looking for you!

What you'll do:
  • Drive testing strategies and tactical implementation to optimize landing page CTR and conversion, page yield, onsite lead capture, and prospecting conversion
  • Lead all efforts related to SEO including reinforcing best practices, researching and creating SEO content topic development strategies, and working with internal teams to identify opportunities for scaling
  • Collaborate with Analytics and Web Development teams to ensure key data elements are collected and accessible via reporting
  • Lead efforts to create dashboards in Google Analytics and Looker
  • Report on Marketing KPIs and serve as a bridge between marketing stakeholders and technical leads
  • Spearhead App Store optimization and testing, ensuring brand guidelines are maintained while maximizing conversion
  • Optimize Stash Learn to directly drive app downloads and collect leads for future marketing efforts
  • Maintain test plans and calendars to ensure consistency in methodology, naming conventions, reporting, and roll out strategies.
What we're looking for:
  • 4+ years of experience in digital marketing
  • Deep understanding of SEO fundamentals and related tools
  • Strong background in Google Analytics
  • Experience with testing and site optimization
  • Independent, with the ability to shift from strategy to execution
  • Expert organizational skills
  • Outstanding communication skills
  • Ability to function well in a start-up environment - fast paced, high energy and tight deadlines
  • Technical aptitude

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