Latinas in Tech has grown into one of the largest communities of Latina professionals in the industry, connecting members with mentorship, learning, and hiring opportunities at leading tech companies. In this conversation, Sara Restrepo Cortes shares how the organization’s mission has evolved and what Latinas in tech are up against right now, from the challenges to the successes. She’ll also offer practical advice for Latinas looking to grow their careers and what employers and allies can do to help them get there.
Sara Restrepo Cortes, MS
Sara Restrepo Cortes, MS is a product and marketing leader with 10+ years of experience building and scaling digital solutions in payments, media, and wellness at Fortune 500 companies.
Her work has driven over $25M in product revenue via merchant optimization engagements, scaled contactless payments in the US to 58% of US merchants, and launched a proprietary BNPL product in partnership with Apple and Sofi. She has managed a $5M marketing budget for omni-channel campaigns spanning event activations, editorial, social, and web to drive market awareness and demand. A people-first leader, Sara has led cross-functional teams internationally and on-site with an emphasis on developing talent.
Inspired by her own wellness journey, Sara is the founder of Just Reframe, a startup educating stress management for knowledge workers.
Sara serves on the leadership team of the Latinas in Tech NYC chapter and on the Associate Board of the New York Common Pantry. She holds a BS in Business Management with a minor in Psychology from St. John’s University, as well as a Master’s Business Analytics from Baruch College.