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Job Details
Sponsorships play a key role at Visa and in LAC. They deliver great results for both Visa and our clients, and the Sponsorships Director role will drive deeper engagement and value of Global, Regional, and Local sponsorships across our diverse markets. Reporting to the Senior Director, Head of Sponsorship, this role will interact with all functions within the LAC business, primarily with local marketing teams and other marketing verticals in the hub. The Sponsorships Director will act as a subject matter expert on sponsorships and activation within Visa’s sponsorship verticals of Sports, Music, Culinary, and Entertainment.
Additionally, the role will engage with global stakeholders, primarily within Sponsorship and Brand Marketing functions. The individual must have a strong understanding of sponsorship asset management, rights holders/governing bodies, negotiations, and marketing to guide internal stakeholders, manage agencies, and liaise with rights holders. The candidate will also represent the LAC region within the Global Taskforce structure for Global Properties.
ESSENTIAL FUNCTIONS
Strategic Alignment & Activation
Drive the use of sponsorship assets to support the strategic priorities of the business.
Ensure sponsorship assets deliver maximum traction and value for clients across LAC.
Creative & Toolkit Adaptation
Manage the creative adaptation process of global property toolkits for the LAC region.
Develop and delivery of tools and frameworks for sponsorship implementation across LAC markets.
Property Management & Allocation
Oversee property asset allocation process across LAC.
Manage property approvals and liaise with sponsorship management agencies.
Oversee property budgets and forecasting.
Program Development
Coordinate development of the Visa Athletes Program within LAC, maximizing opportunities for Visa and client usage.
Lead development of opportunities for FIFA Tier 2 events, including FIFA Club World Cup and FIFA Interactive eSports World Cup.
Lead development of regional opportunities for sports, music, entertainment, and gastronomy
Supporting regional/local sponsorship marketing teams across music, entertainment, and gastronomy verticals.
Stakeholder Engagement
Work with global and regional teams on hospitality program development.
Collaborate with Corporate Communications on staff engagement initiatives to bring global sponsorships to life internally.
Agency & Partner Management
Liaise with global sponsorship teams and external partners for approvals and negotiations.
Lead negotiations for new regional sponsorships and talent
Utilize agency resources as needed for property management and creative execution.
This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.
Qualifications
Basic Qualifications
•10 or more years of work experience with a Bachelor’s Degree or at least 8 years of work experience with an Advanced Degree (e.g. Masters/ MBA/JD/MD) or at least 3 years of work experience with a PhD
Preferred Qualifications
•12 or more years of work experience with a Bachelor’s Degree or 8-10 years of experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or 6+ years of work experience with a PhD
•10+ years of experience in leading strategy projects and partnerships at top-tier management consulting firms or in a corporate strategy group in a multinational environment
•Pro-active and effective communicator, experienced in presenting information to all levels and with ability to facilitate group discussions and debate
•Ability to lead cross-functional teams and proven experience of project management
•Strong planning, organization and problem-solving skills.
•Strong interpersonal and execution skills
•Strong negotiation skills
•Excellent presentation and verbal and written communication skills
•Ability to be recognized as thought leader
•Professional, confident and outgoing with the ability to maintain good communication with wide internal and external audiences
•Team player possessing a strong drive to add value to the sponsorship’s strategy
•Flexible and can adapt to fast changing environments
•Willingness to have flexible working hours requires frequent collaboration with Visa HQ and LAC sub-regions
•Ability to present with impact in English and Spanish. Portuguese is a plus
•Financial Services / FinTech / Payment industry experience would be a distinct advantage
•Broad understanding / experience in financial services and / or payments a plus
Additional Information
Work Hours: Varies upon the needs of the department.
Travel Requirements: This position requires travel 5-10% of the time.
Mental/Physical Requirements: This position will be performed in an office setting. The position will require the incumbent to sit and stand at a desk, communicate in person and by telephone, frequently operate standard office equipment, such as telephones and computers.
Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.
Visa will consider for employment qualified applicants with criminal histories in a manner consistent with applicable local law, including the requirements of Article 49 of the San Francisco Police Code.
U.S. APPLICANTS ONLY: The estimated salary range for a new hire into this position is 163,500.00 to 237,000.00 USD per year, which may include potential sales incentive payments (if applicable). Salary may vary depending on job-related factors which may include knowledge, skills, experience, and location. In addition, this position may be eligible for bonus and equity. Visa has a comprehensive benefits package for which this position may be eligible that includes Medical, Dental, Vision, 401 (k), FSA/HSA, Life Insurance, Paid Time Off, and Wellness Program.
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