• Jobs
  • Companies
  • Events
    • Chat and Learn
    • Meet with Companies
    • Virtual Job Fair
    • EMEA Virtual Job Fair
    • Diversity Reboot Summits
    • Diversity Hackathon
  • Community
  • Resources
    • Blog
    • Video Library
    • Mentorship
    • Coaching
    • Meta Insights Library
    • Partnerships
  • For Employers
    • Hire, Brand, Retain
    • Post Remote Jobs
    • DEI
    • Diversity Reboot Summits
    • Executive Forum
    • Mentorship
    • Employer Resources
    • Learning Center
  • Log In Sign Up
PowerToFly
Log in
Sign Up
  • Jobs
  • Companies
  • Events
    • Chat and Learn
    • Meet with Companies
    • Virtual Job Fair
    • EMEA Virtual Job Fair
    • Diversity Reboot Summits
    • Diversity Hackathon
  • Community
  • Resources
    • Blog
    • Video Library
    • Mentorship
    • Coaching
    • Meta Insights Library
    • Partnerships
  • For Employers
    • Hire, Brand, Retain
    • Post Remote Jobs
    • DEI
    • Diversity Reboot Summits
    • Executive Forum
    • Mentorship
    • Employer Resources
    • Learning Center
Search for a Job All Jobs Remote Jobs Customer Service Software Engineering Data Human Resources Product Management Quality Assurance Browse All
Remote Jobs Customer Service Software Engineering Data Human Resources Product Management Quality Assurance Browse All

58097 Go-to-market strategy Jobs

58097 Jobs
Sort By:
  • Relevance
  • Post date
Loading...
Loading more jobs...

No more jobs to load

No more jobs to load

← Back to Results

Marketing Science Analyst

Conde Nast 1 World Trade Center, New York, NY Full Time
Copy link
Help us maintain the quality of jobs posted on PowerToFly. Let us know if this job is closed.
Condé Nast is a global media company producing the highest quality content with a footprint of more than 1 billion consumers in 32 territories through print, digital, video and social platforms. The company’s portfolio includes many of the world’s most respected and influential media properties including Vogue, Vanity Fair, Glamour, Self, GQ, The New Yorker, Condé Nast Traveler/Traveller, Allure, AD, Bon Appétit and Wired, among others. Condé Nast Entertainment was launched in 2011 to develop film, television and premium digital video programming.

Job Description

Location:

New York, NY

We are seeking an experienced and highly motivated analytic professional to join our Marketing Science and Advanced Analytics team in New York. This individual will support enterprise initiatives on data-driven performance marketing, segmentation, personalization, and campaign forecasting/optimization through the in-depth & quantitative analyses of consumer data.


 

Primary Responsibilities

  • Work closely with clients & partners to inform strategy and drive execution, relative to goals and KPIs for client programs.   

  • Develop detailed analytics plans to measure against client objectives and benchmarks, and move learning agendas forward.  

  • Monitor campaign performance on a real-time basis.  Track performance against client or industry objectives and KPIs. 

  • Develop and implement action plans to demonstrate continued performance gains.  

  • Partner with internal teams in data strategy, data science, activation, business intelligence, account management, and ad/revenue operations to optimize campaign delivery. 

  • Deliver valuable, relevant, compelling and visually intuitive insights to internal and external partners, at multiple levels.  

  • Leverage, integrate, and refine data from multiple sources including BI platforms, query tools, raw logs, third party sources, etc, to deliver actionable insights to internal and external partners.  

  • Develop expertise wrangling internal and external data sources, including: 

    • Web behavioral:  Google Analytics, proprietary tracking tools 

    • Ad Server:  DFP 

    • DMP:  Adobe Audience Manager 

    • Customer:  Acxiom, CDS 

    • External:  MRI, Nielsen, comScore, IQVIA, Polk, Clickagy, etc.  

    • Ad Effectiveness:  Millward Brown, Nielsen, Samba 

    • Content:  Formation, NLP 

    • Social: Facebook, YouTube, Twitter, CitizenNet

  • Act as a spokesperson for Condé Nast with external clients & partners, and showcase our capabilities.  

  • Act as a spokesperson for Marketing Science with internal clients & partners, and showcase our capabilities. 

  • Develop expertise in a specific applied practice area:  sales industries (such as Beauty/Fashion, or Media/Entertainment), or internal corporate organizations.

  • Maintain relationships with internal partners in engineering, data science, BI, and Sales support teams to exploit and improve internal capabilities.  


 

Requirements 

  • One to three years of quantitative/analytic experience, within an agency or media organization.  

  • Excellent communication and presentation skills, with the ability to illustrate complex relationships or outcomes in a visually intuitive and compelling manner, for audiences of all levels.  

  • Knowledge of the ad and media technical landscape.  

  • Familiarity with media/ad effectiveness measurement, techniques, tools and vendors.  

  • Experience with media mix modeling.  

  • Expertise with Python and SQL.

  • Experience with predictive and prescriptive analytics.  

  • Bachelor's or Master’s degree (Master’s degree preferred) in marketing, statistics, mathematics, economics, or other quantitative fields.

What happens next?

If you are interested in this opportunity, please apply below, and we will review your application as soon as possible. You can update your resume or upload a cover letter at any time by accessing your candidate profile.

Condé Nast is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, age, familial status and other legally protected characteristics.

Learn more about Conde Nast