The Marketing Manager for Endoscopy leads the development and execution of marketing programs for a major product or product category. This role involves compiling and analyzing market research to understand product requirements and identify opportunities to enhance existing features and functionality. The manager establishes comprehensive marketing strategies—including product direction, advertising, packaging, pricing, budgeting, profit planning, and future product development—to effectively manage the product life cycle. They collaborate closely with engineers, designers, suppliers, and customers to define product requirements and specifications, while also preparing and coordinating product launches and updates.

This role is hybrid out of San Jose, CA. 3 days required onsite per week.

What you will do
•     Lead the team in shaping and executing product or portfolio strategy.
•     Guide others in analyzing and extracting strategy from marketing plans.
•     Coach on competitor positioning, strengths, and weaknesses, while sharing market intelligence.
•     Establish and oversee pricing strategies, including contract pricing.
•     Mentor others on leveraging portfolio structure to maximize brand equity.
•     Develop and implement effective KPI strategies to measure business performance.
•     Supervise data collection, analysis, and reporting, ensuring accuracy and consistency.
•     Build and lead high-performing teams—hiring, coaching, evaluating, and holding members accountable—while collaborating across functions to achieve business objectives.

What you need

Required:
• Bachelor’s degree
• 8+ years of work experience

Preferred:
• MBA
• 5+ years medical device or marketing/sales experience
• 2+ years of people management experience

$150,300 - $245,800 salary plus bonus eligible + benefits. Individual pay is based on skills, experience, and other relevant factors.

Posted: December 3, 2025