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Job Details
Shure is looking for a Sales Development Specialist - AV/IT (Channel Partners) to help elevate our presence within some of the largest AV/IT integration partners in the world.
This role is all about supporting and growing our strategic channel business by providing high‑impact technical expertise, delivering compelling product demos, and shaping best‑in‑class customer experiences.
You’ll partner closely with our Strategic Channel Leader to engage our major integrators - billion‑dollar organizations with engineering, marketing, procurement, and sales teams distributed nationwide. You’ll serve as the technical interface for these partners, helping them understand Shure’s value, solve complex challenges, and successfully design and deploy our solutions.
If you enjoy presenting to groups (from intimate teams of 20 to 500+), building great content, demonstrating professional audio technologies, and collaborating with cross‑functional leaders - this is your stage.
What You’ll Do- Support Shure’s top strategic integrators with technical expertise, demos, and product training
- Work closely with engineering teams at partner organizations to answer technical questions and guide solution design
- Collaborate with procurement, marketing, sales, and engineering leadership across multiple accounts
- Join high‑visibility events (sales kickoffs, education summits, federal summits, private tradeshows, webinars) and present confidently to large audiences
- Create compelling presentation content - leveraging tools like Copilot when needed
- Troubleshoot technical challenges and help partners navigate Shure’s ecosystem and resources
- Serve as a force multiplier for the Strategic Channel Leader across day‑to‑day support and major events
This position will be remote from anywhere in the continental U.S.
Responsibilities:
- Focuses on the AV/IT strategic channel accounts, executes strategic plans to identify and engage with key technical stakeholders and departments to drive new product adoptions and maintain current market share.
- Executes education programs and presentations with Account Management and field reps to increase awareness and understanding of the benefits of Company product categories.
Supports channel partner sales and design teams as a technical consultant for customer projects.
- Works closely with business leaders to align on growth opportunities. Responsible for co-selling and demos with channel account managers to enterprise clients.
- Anticipates customer needs and overcomes competitive sales objections while positioning products against competition.
- Familiar with the Partner Marketing Plans between Shure and strategic accounts and works with Shure Strategic Account Management and Channel Marketing teams on execution as needed.
Performs other duties as assigned
- Bachelor’s degree in business or relevant professional field.
- Minimum 2 years of experience as a technical sales account professional beyond entry level with a comprehensive technical knowledge of AV principles and UC technology and products.
- Market experience in AV integration, UC, IT, broadcast, and/or production a plus.
- The following certifications are a plus: Microsoft Teams Rooms Solution Sales Professional and Certified Microsoft Teams Rooms Technical Solutions Professional
- Working knowledge of AI Productivity tools such as Copilot are a plus.
- Demonstrates good judgment. Exercises judgment within defined procedures and practices to determine appropriate action.
- Ability to build productive internal and external working relationships.
- Excellent communication and presentation skills.
- Ability to handle multiple assignments.
- Detail-oriented, professional, ambitious, well-organized, and good time management skills.
- Positive attitude, team-oriented, self-starter who can work alone and collaboratively to achieve goals.
- Knowledge of CRM-related applications and marketing automation applications.
- Ability to travel 50% of the working days
- Occasional visits to Niles HQ or other regional Shure offices for training and education.
- Ability to stay current on Shure products, technology, marketplace, and their practical applications, as well as competitive products.
Applicants for this position must be currently authorized to work in the United States on a full-time basis. Shure will not sponsor applicants for this position for work visas.
WHO WE ARE
Shure’s mission is to be the most trusted audio brand worldwide – and for over a century, our Core Values have aligned us to be just that. Founded in 1925, we are a leading global manufacturer of audio equipment known for quality, reliability, and durability. We engineer microphones, headphones, wireless audio systems, conferencing systems, and more. And quality doesn’t stop at our products. Our talented teams strive for perfection and innovate every chance they get. We offer an Associate-first culture, flexible work arrangements, and opportunity for all.
Shure is headquartered in United States. We have more than 35 regional sales offices, engineering hubs, distribution centers and manufacturing facilities throughout the Americas, EMEA, and Asia.
Join Shure and Amplify Your Impact. Explore our unique culture and learn the key pillars that define our legacy of excellence.
THE MIX MATTERS
Don’t check off every box in the job requirements? No problem! We recognize that every professional journey is unique and are committed to providing an equitable candidate experience for all prospective Shure Associates. If you’re excited about this role, believe you’ve got the skills to be successful, and share our passion for creating an inclusive, diverse, equitable, and accessible work environment, then apply!
PAY TRANSPARENCY
Shure offers a competitive compensation structure that is reviewed annually to attract, hire, and retain the industry’s top talent. Base salaries vary based on qualifications, geography, experience, and expertise in each respective discipline. The range displayed on each job posting reflects the minimum and maximum base salary for the opportunity. The base salary for this position ranges from $70,000 to $118,000. This position may also be eligible for our incentive pay program, which varies based on individual and Company performance in the year. If your salary expectations do not align, still apply as we are often flexible on the seniority of posted positions. All positions also include an award-winning benefits package.
WE GOT YOU - Our Benefits
At Shure, we prioritize the well-being of our Associates. We offer competitive rewards packages to full-time and part-time Associates working 24 or more hours a week that address physical, mental, financial, and overall well-being. Our benefits include comprehensive healthcare, mental health and retirement savings plans, generous paid time off programs, employee discounts, professional development opportunities, work-life balance initiatives, employee recognition programs, and volunteering/community involvement opportunities. To learn more, check out our Benefits At A Glance.
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