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Director Product Marketing, Study Experience

Dassault Systèmes

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Dassault Systèmes

Director Product Marketing, Study Experience

Onsite New York City, NY, United States
Posted 3 hours ago
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Watch this video to learn more about Dassault Systèmes

Job Details

Location: Hybrid

Medidata follows a hybrid office policy in which employees who are hired for an in-person position are expected to work on site a certain number of days per week in accordance with Company policy.

About our Company:

Medidata is powering smarter treatments and healthier people through digital solutions to support clinical trials. Celebrating 25 years of ground-breaking technological innovation across more than 36,000 trials and 11 million patients, Medidata offers industry-leading expertise, analytics-powered insights, and one of the largest clinical trial data sets in the industry. More than 1 million users trust Medidata's seamless, end-to-end platform to improve patient experiences, accelerate clinical breakthroughs, and bring therapies to market faster. Discover more at www.medidata.com.

About the Team:

As the Director of Product Marketing Study Experience, you will work closely with the Study Experience team, along with the full Medidata product marketing team, to drive awareness, sales materials, and thought leadership across multiple offerings in this rapidly growing organization within Medidata and Dassault Systèmes. This role will have direct responsibility for strategizing marketing activities to increase thought leadership and visibility to Study Experience products, along with many of our AI capabilities, in addition to managing the tactical execution and completion of product marketing activities. This position works with the product development team, product marketers, and global and demand marketing and sales enablement to develop and communicate go-to-market plans, development of value propositions by persona and sales segment, and product positioning in the marketplace that demonstrate the value of Medidata's Study Experience capabilities. To thrive in this role, it will be essential that you're equally comfortable interacting with multiple stakeholders, including product teams that span the Medidata and Dassault portfolios, Market Research and Competitive Intelligence, Offering Management, Sales, and Marketing.

The ideal candidate will have experience supporting a fast-growing organization within the clinical trials space, with a focus on the future of AI in life sciences. The candidate should also be a self-starter who can strategize and execute in a fast-paced and dynamic environment.

Responsibilities:

  • Support the development and execution of Study Experience solutions go-to-market planning, including positioning, messaging, sales enablement materials, internal and external communication materials, promotional activities, evidence of value and other deliverables, as appropriate
  • Support the development of offerings that leverage our next-generation AI-enhanced capabilities
  • Support the development of offerings that leverage Medidata's Diversity Program
  • Support the development of offerings that leverage our AI services and applications that span predictive site selection and forecasting
  • Collaborate with product teams to develop value propositions and key messages, based on a robust understanding of products, customer needs, and competitive differentiation
  • Collaborate with marketing teams to deliver a strong value prop and messaging that helps Medidata create separation between us and the competition
  • Partner with sales and customer success to create case studies
  • Partner with Market Intelligence and Analyst Relations to tell our story and gain valuable feedback to consider for future strategy decisions
  • Incorporate competitive and market intelligence into the analysis required to arm the field against the competition and highlight our market strength
  • Conceive and create thought leadership and educational content to broaden the awareness and understanding of our products

Qualifications:

  • Education: Bachelor's degree in Life Sciences or Data Sciences, or equivalent experience; Master's degree or MBA preferred
  • Minimum of 7 years of related experience, with knowledge and experience in the healthcare and life sciences industry, especially in AI-enhancing technology in clinical trials
  • Knowledge and experience in the development, marketing, and/or sales of Study Experience solutions in the healthcare/life sciences industry
  • This position requires both creative and analytical skills and the ability to clearly articulate complex concepts for maximum understanding.
  • Strong GTM development, presentation, collaboration and communication skills and the ability to build strong working relationships with multiple stakeholders across the business
  • Excellent writing and editorial skills and proven content creation experience
  • Partner cross-functionally with product, sales, marketing and offering management to enable strong market readiness and successful adoption and traction of products in market
  • Experience in designing and executing marketing and communications programs
  • Self-motivating, able to assume responsibility and work autonomously in a professional manner 

As with all roles, Medidata sets ranges based on a number of factors including function, level, candidate expertise and experience, and geographic location.The salary range for positions that will be physically based in the NYC Metro Area is $135,000 to $180,000. The salary range for positions that will be physically based in the California Bay Area is $141,750 to $189,000. The salary range for positions that will be physically based in Texas or Ohio is $118,500 to $158,000. The salary range for positions that will be physically based in the Boston Area is $132,750 to $177,000.The salary range for positions that will be physically based in all other locations within the United States is $120,750 to $161,000.

Base pay is one part of the Total Rewards that Medidata provides to compensate and recognize employees for their work. Most sales positions are eligible for a commission on the terms of applicable plan documents, and many of Medidata's non-sales positions are eligible for annual bonuses. Medidata believes that benefits should connect you to the support you need when it matters most and provides best-in-class benefits, including medical, dental, life and disability insurance; 401(k) matching; flexible paid time off; and 10 paid holidays per year.

Equal Employment Opportunity:

In order to provide equal employment and advancement opportunities to all individuals, employment decisions at Medidata are based on merit, qualifications and abilities. Medidata is committed to a policy of non-discrimination and equal opportunity for all employees and qualified applicants without regard to race, color, religion, gender, sex (including pregnancy, childbirth or medical or common conditions related to pregnancy or childbirth), sexual orientation, gender identity, gender expression, marital status, familial status, national origin, ancestry, age, disability, veteran status, military service, application for military service, genetic information, receipt of free medical care, or any other characteristic protected under applicable law. Medidata will make reasonable accommodations for qualified individuals with known disabilities, in accordance with applicable law.

Applications will be accepted on an ongoing basis until the position is filled.

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Company Details
Dassault Systèmes
 Waltham, MA, United States
Work at Dassault Systèmes

At Dassault Systèmes (3DS), we provide business & people with 3DEXPERIENCE® universes to imagine sustainable innovations capable of harmonizing... Read more

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