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Job Details
Marketing Specialist, Japan
マーケティングスペシャリスト、日本
We're looking for a results-driven Marketing Specialist with a passion for integrated marketing. As a marketing professional, you will maintain a strong partnership with local sales teams, key stakeholders, and regional marketing teams to deliver best-in-class marketing coverage for demand generation, pipeline influence, and account-based marketing, and play a key role in our Japan marketing organization. Reporting to the Marketing Manager, Japan, you will execute marketing activities aligned with local market opportunities and Japan business focuses and have a significant impact on Thomson Reuters' success.
Do you have a proven track record as a results-driven B2B marketer in software or digital technology? Are you a strong communicator with a passion for integrated marketing, driving quality demand, and seeing it through revenue? Join the Thomson Reuters Marketing team as a Marketing Specialist, Japan, and take your marketing career to the next level.
統合型マーケティングに情熱を持つ、成果志向のマーケティング・スペシャリストを募集しています。マーケティング担当者として、国内の営業チーム、主要ステークホルダー、ならびに地域マーケティングチームと強固なパートナーシップを築き、需要創出、パイプラインへの影響、アカウント・ベースド・マーケティング（ABM）において、業界最高水準のマーケティング施策を提供していただきます。また、日本のマーケティング組織において重要な役割を担っていただきます。日本担当マーケティング・マネージャーのもとで、日本市場の機会と日本事業の重点領域に沿ったマーケティング活動を実行し、トムソン・ロイターの成功に大きく貢献していただきます。
ソフトウェアまたはデジタルテクノロジー領域で、成果を出してきたB2Bマーケターとしての確かな実績はありますか。高いコミュニケーション力を持ち、統合型マーケティングに情熱があり、質の高いリード／需要を創出し、それを収益につなげるまでやり抜くことにやりがいを感じますか。トムソン・ロイターのマーケティングチームで「マーケティング・スペシャリスト（日本）」として活躍し、次のステージへキャリアを進めましょう。
About the role
In this opportunity as a Marketing Specialist, Japan, you will:
- Support deployment of integrated demand generation campaigns tailored for a core business segment in Japan (Global Trade)
- Work across a marketing mix incorporating top, middle, and bottom-of-funnel approaches leveraging tactics spanning content, media initiatives, events (physical and virtual), EDM, digital, and social channels
- Effectively manage marketing budget
- Communicate with business stakeholders to ensure alignment in execution and follow-up for marketing initiatives
- Contribute to marketing KPIs, ensuring the achievement of annual sales contribution and pipeline targets
- Support marketing reporting to business stakeholders
- Maintain strong communication with broader Asia & emerging markets
- Marketing functions to leverage know-how, best practices, and create scalability
職務について
マーケティングスペシャリスト、日本における主な業務内容:
- 日本における中核事業セグメント(グローバルトレード)向けの統合的デマンドジェネレーションキャンペーンの展開支援
- コンテンツ、メディア施策、イベント(対面・オンライン)、EDM、デジタル、ソーシャルチャネルを活用した、トップ・ミドル・ボトムファネルアプローチを組み合わせたマーケティングミックスの実施
- マーケティング予算の効果的な管理
- マーケティング施策の実行とフォローアップにおける連携確保のための事業部門ステークホルダーとのコミュニケーション
- 年間売上貢献目標およびパイプライン目標達成に向けたマーケティングKPIへの貢献
- 事業部門ステークホルダーへのマーケティングレポーティング支援
- アジア・新興市場の広域マーケティング部門との緊密なコミュニケーション維持
- ノウハウ、ベストプラクティスの活用および拡張性創出のためのマーケティング機能
About You
You're a strong fit for the Marketing Specialist, Japan role if you have:
- 5+ years of relevant marketing experience. Experience in B2B software and content solutions marketing is preferred.
- Have a proven track record of successfully working across the marketing toolkit to implement initiatives that drive pipeline and revenue growth.
- Possess a keen eye for marketing contribution and KPIs, with a desire to continually innovate and optimize marketing strategies.
- Have a passion for contributing to rapid revenue growth.
- Demonstrate the ability to work effectively across a matrix organization with stakeholders spanning multiple functions and geographies.
- Be able to collaborate with both external agencies and in-house expertise.
- Be a team player with a collaborative mindset.
- Technical skills: Familiarity with tools such as Salesforce, Eloqua, Adobe Analytics, and Power BI are essential.
- Language skills: Possess native-level Japanese language skills and business-level English proficiency.
ご自身について
マーケティングスペシャリスト、日本 に適した人材:
- 5年以上の関連マーケティング経験。B2Bソフトウェアおよびコンテンツソリューションマーケティングの経験が望ましい
- パイプラインと収益成長を促進する施策を実施するため、マーケティングツールキット全体を活用した実績
- マーケティング貢献度とKPIに対する鋭い洞察力、マーケティング戦略の継続的な革新と最適化への意欲
- 急速な収益成長への貢献に対する情熱
- 複数の機能と地域にまたがる関係者と組織基盤全体で効果的に働く能力
- 外部代理店と社内専門家の両方との協業能力
- 協調的なマインドセットを持つチームプレーヤー
- テクニカルスキル：Salesforce、Eloqua、Adobe Analytics、Power BIなどのツールへの精通
- 言語スキル：ネイティブレベルの日本語力とビジネスレベルの英語力
#LI-SC1
What’s in it For You?
Hybrid Work Model: We’ve adopted a flexible hybrid working environment (2-3 days a week in the office depending on the role) for our office-based roles while delivering a seamless experience that is digitally and physically connected.
Flexibility & Work-Life Balance: Flex My Way is a set of supportive workplace policies designed to help manage personal and professional responsibilities, whether caring for family, giving back to the community, or finding time to refresh and reset. This builds upon our flexible work arrangements, including work from anywhere for up to 8 weeks per year, empowering employees to achieve a better work-life balance.
Career Development and Growth: By fostering a culture of continuous learning and skill development, we prepare our talent to tackle tomorrow’s challenges and deliver real-world solutions. Our Grow My Way programming and skills-first approach ensures you have the tools and knowledge to grow, lead, and thrive in an AI-enabled future.
Industry Competitive Benefits: We offer comprehensive benefit plans to include flexible vacation, two company-wide Mental Health Days off, access to the Headspace app, retirement savings, tuition reimbursement, employee incentive programs, and resources for mental, physical, and financial wellbeing.
Culture: Globally recognized, award-winning reputation for inclusion and belonging, flexibility, work-life balance, and more. We live by our values: Obsess over our Customers, Compete to Win, Challenge (Y)our Thinking, Act Fast / Learn Fast, and Stronger Together.
Social Impact: Make an impact in your community with our Social Impact Institute. We offer employees two paid volunteer days off annually and opportunities to get involved with pro-bono consulting projects and Environmental, Social, and Governance (ESG) initiatives.
Making a Real-World Impact: We are one of the few companies globally that helps its customers pursue justice, truth, and transparency. Together, with the professionals and institutions we serve, we help uphold the rule of law, turn the wheels of commerce, catch bad actors, report the facts, and provide trusted, unbiased information to people all over the world.
About Us
Thomson Reuters informs the way forward by bringing together the trusted content and technology that people and organizations need to make the right decisions. We serve professionals across legal, tax, accounting, compliance, government, and media. Our products combine highly specialized software and insights to empower professionals with the data, intelligence, and solutions needed to make informed decisions, and to help institutions in their pursuit of justice, truth, and transparency. Reuters, part of Thomson Reuters, is a world leading provider of trusted journalism and news.
We are powered by the talents of 26,000 employees across more than 70 countries, where everyone has a chance to contribute and grow professionally in flexible work environments. At a time when objectivity, accuracy, fairness, and transparency are under attack, we consider it our duty to pursue them. Sound exciting? Join us and help shape the industries that move society forward.
As a global business, we rely on the unique backgrounds, perspectives, and experiences of all employees to deliver on our business goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law. Thomson Reuters is proud to be an Equal Employment Opportunity Employer providing a drug-free workplace.
We also make reasonable accommodations for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law. More information on requesting an accommodation here.
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More information about Thomson Reuters can be found on thomsonreuters.com.