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Overview

Leverage your experience in public works, engineering, and GIS disciplines to experience to identify, craft, and execute marketing campaigns that support targeted goals and objectives. This position will be responsible, under the direction and guidance of the lead for state and local government markets, to assist in defining the scope and size of the market, develop all marketing and event plans and collateral, and act as the subject matter expert in all aspects of public works and engineering related disciplines including but not limited to asset management, operations management, field and fleet supervision, traffic and utility management and design, public grounds and facilities, and emergency response and capital project design and engineering that support business development. While direction will be provided to ensure continuity between corporate and team activities, the specialist position is expected to act in a proactive manner to independently move the market forward.

Responsibilities

• Identify emerging trends and workflows in the public works industry that Esri technology can leverage to gain market share and revenue
• Assist in identify trends in the market that Esri can leverage to gain market share and revenue
• Market plan development and execution
• Provide for metrics of success by monitoring results and making necessary adjustments in a timely manner
• Present a public face of Esri through blogs, social media, and presentations
• Establish and maintain relationships with trade associations, user groups, and industry thought leaders that further Esri’s mission
• Establish ongoing communication with business development teams so execution of plan can be coordinated with sales activities
• Work to develop an ecosystem of business partners that can amplify the Esri footprint in the engineering and public works markets
• Create, manage, and execute campaign tactics and related internal communications to meet integrated campaign success goals
• Align and collaborate with multiple Esri teams including marketing, sales, product development, international distributors, training, and partner teams to successfully deliver campaigns and qualified leads
• Collaborate across business development and professional services teams for identification of industry-specific solutions requirements and the development of industry offers
• Develop and maintain a strong public works user community through printed material, on-line forums, conferences, webinars, and user groups
• Develop deep GIS domain expertise and be responsible for providing product demonstrations and industry expertise to support press and analyst briefings, partner engagements, and customer meetings

Requirements

• 5+ years of experience working in public works industry
• Knowledge of GIS and its application within the public works and engineering domain
• Excellent communication skills to include written, verbal, and presentation
• Highly organized, strongly self-motivated, and have the ability to multi-task activities with shifting priorities
• Quick learner with a positive attitude
• Strong decision-making, problem resolution, and creative thinking skills
• Team player with strong interpersonal skills
• Bachelor’s in GIS, engineering, or public works discipline

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Recommended Qualifications About Esri

At Esri, diversity is more than just a word on a map. When employees of different experiences, perspectives, backgrounds, and cultures come together, we are more innovative and ultimately a better place to work. We believe in having a diverse workforce that is unified under our mission of creating positive global change. We understand that diversity, equity, and inclusion is not a destination but an ongoing process. We are committed to the continuation of learning, growing, and changing our workplace so every employee can contribute to their life’s best work. Our commitment to these principles extends to the global communities we serve by creating positive change with GIS technology. For more information on Esri’s Racial Equity and Social Justice initiatives, please visit our website here.

If you don’t meet all of the preferred qualifications for this position, we encourage you to still apply!

Esri is an equal opportunity employer (EOE) and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you need reasonable accommodation for any part of the employment process, please email askcareers@esri.com and let us know the nature of your request and your contact information. Please note that only those inquiries concerning a request for reasonable accommodation will be responded to from this e-mail address.

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