Finding product-market fit (PMF) is one of the biggest hurdles for any startup but with the right playbook, you can accelerate the journey from idea to scale. Join Arcui Usoara, Global Brand Strategist, Board Advisor, and Founder of House of Iaculus, in conversation with PowerToFly’s Samaya Mohanty, as he shares the strategies that have helped founders across six continents build thriving companies that resonate deeply with their audiences. This free virtual session is not just a learning opportunity, it’s also a meet-up and networking space for professionals across India’s leading tech and business hubs. Whether you’re a founder, marketer, product leader, part of a growing startup or just looking to grow professionally, you’ll leave with actionable insights to move closer to achieving PMF and a larger professional network.
What you’ll gain from this session:
Got a question for Arcui? Submit it when you register or bring it to the live chat we’ll save time for open Q&A and virtual networking so you can connect with other tech professionals across India.
Whether you're in Bangalore, Chennai, Delhi, Gurgaon, Hyderabad, Mumbai, Pune or anywhere across the globe this is your chance to connect, learn, and grow with fellow professionals navigating similar career paths. (Note: While this event is intended for professionals, it is open to everyone!)
Global Brand Strategist and Board Advisor, Founder of House of Iaculus
Arcui Usoara is a global brand strategist and board advisor to founders, funds, and venture firms worldwide. With projects across six continents and impact on 10,000+ businesses, he specializes in taking companies from idea stage to $100M ARR by building brand ecosystems that thrive even in saturated markets.
Arcui views a brand as more than a logo or story—it’s an ecosystem where hiring, product, marketing, and customer experience all align with the founder’s vision to naturally attract audiences. His expertise in positioning and differentiation helps businesses bridge their intended impact with customer psychology, creating lasting connections. Over his career, he has supported founders through 52+ accelerators, including Founder Institute, Techstars, and Startup Bootcamp, guiding them to clarify vision, scale confidently, and thrive competitively.
Known as a “Thought Disrupter,” Arcui sparks “Aha!” moments that shift how leaders see their brands. He is also the founder of Iaculus, a global plug-n-play venture studio, which combines brand positioning, narrative design, GTM strategy, and demand matching to help companies scale authentically, stand out in crowded markets, and make their vision inevitable.
Product Marketing Manager <> Fractional CTO | Building AI First Ecosystems |
Sanmaya Mohanty is a PMM at PowerToFly, an Inc500 NY based Startup, creating DEIB focused strategies and events for Fortune 500 Orgs and founder of Resurge Innovations, an IaaS platform delivering cutting-edge AI solutions and MLOps frameworks to SMBs for market differentiation and operational efficiency through intelligent automation.
Operating across Bangalore, UAE, and Singapore, Sanmaya maintains active connections within the startup ecosystems of these key innovation hubs. He transitioned from full-stack development to DevRel leadership roles at CMX, Startup Grind, and GitHub Education before pivoting into Product Management and Go-to-Market strategies. He currently serves as Fractional CTO to VC-backed startups including WeSolv, Ophina, Skydo etc driving technical roadmaps and product-market fit initiatives across multiple markets.
Specializing in end-to-end ML pipeline orchestration, containerized model deployment, and LLM fine-tuning for state-of-the-art models (Qwen, Mistral, Ollama), Sanmaya architects Graph RAG implementations and vector databases to mitigate hallucination rates in enterprise-grade conversational AI systems. His expertise spans cloud-native architectures, edge computing deployments, and AI/ML infrastructure scaling.
As Regional Mentor for Odisha under the Atal Innovation Mission, he drives deep-tech innovation and startup acceleration programs. With four years orchestrating PowerToFly's global virtual summits, he has executed 30+ developer conferences, strategized 5+ hackathons, and enabled digital transformation for 30+ startups through growth hacking, conversion optimization, and omnichannel marketing automation across the APAC and MENA regions.
Core Competencies: AI/ML Engineering, DevRel Strategy, Product-Led Growth, Cloud Infrastructure, LLMOps, Vector Search, Graph Neural Networks, Cross-Border Market Expansion
PowerToFly connects talent, community groups, and industry leaders in one platform. Meet hiring managers, recruiters, and peers from anywhere — and with our virtual events and exclusive career content, hone your skills and grow your network all in one place.
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