Francesca Sambin
Senior Sales Director CPGR, Pharma and Banking (Southern Europe)
Francesca is a seasoned technology executive with a career spanning three decades, bringing a wealth of consolidated experience in sales process management, people leadership and high-impact business strategy. She specializes in developing collaborative business plans that align customer needs with team goals to consistently exceed targets.
Her professional journey began in 1996 at PTC, where she spent 12 years honing her technical and commercial foundations. Since joining Dassault Systèmes in 2009, Francesca has held several high-level leadership positions, including Sales Director for Transportation & Mobility and Brands Sales Director. Currently, she leads Business Development initiatives across a diverse portfolio of industries, including Life Sciences & Pharma, Consumer Packaged Goods & Retail (CPGR), Financial Services & Banking, and Fashion.
Beyond her corporate responsibilities, Francesca is deeply committed to the growth of the global sales community. She serves as a Mentor in a worldwide program and acts as a Board Leader for international sales certifications, helping to define industry standards. A firm believer that modern sales requires a blend of rigorous method, determination, and creativity, she maintains that correctness and integrity are the ultimate keys to long-term success in the software landscape.