Brand Specialist

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on X, Facebook, Instagram, YouTube, LinkedIn and Tik Tok.

Reporting to Parkinson’s Team Leader, the incumbent will be responsible for;

• Supporting long-term and annual Brand/Commercial strategies and tactical plans defining specific timelines, budgets and stakeholder responsibilities, aligned with brand planning process and Brand Team direction.
• Diagnosing and analyzing brand, market and competitors through gathering customer insights and competitive information; identifying drivers and refining segmentation based on customer needs.
• Coordinating the development of sales objectives, strategies, in field team materials, advertising, promotion program and market research activities and ensuring their execution.
• Implementing tactical plans, communicating clearly and proposing responsibilities allocation to cross-functional team members and in-field team.
• Maintaining an up-to-date understanding of customer perspectives through regular engagement with related stakeholders as appropriate (e.g. in-field visits, remote engagement.).
• Guiding and implementing innovative omni-channel marketing activities, including both traditional and non-traditional partnerships, to strengthen brand messaging across all channels.

• Bachelor’s Degree, preferably in Business Administration, Economics, Engineering, Science or related field,
• 0-3 years of sales or marketing experience,  
• Demonstrate high level of impact and influence within a matrix environment,
• Strong analytical, strategic thinking and communication skills,
• Strong innovation attitude, cognitive flexibility and project orientation,
• Excellent presentation, planning and organizational skills,
• Good level in written and spoken English,
• Good command of Office Programs.

AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community.  Equal Opportunity Employer/Veterans/Disabled. 

US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html

US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:

https://www.abbvie.com/join-us/reasonable-accommodations.html