Salesforce Marketing Cloud Technical Lead

Our Deloitte Customer team empowers organizations to build deeper relationships with customers through innovative strategies, advanced analytics, Generative AI, transformative technologies, and creative design. We can enhance customer experiences and drive sustained growth and customer value creation and capture, through customer and commercial strategies, digital products and innovation, marketing, commerce, sales, and service. We are a team of strategists, data scientists, operators, creatives, designers, engineers, and architects. Our team balances business strategy, technology, creativity, and ongoing managed services to solve the biggest problems that affect customers, partners, constituents, and the workforce.

Work You'll Do

• As a Project Delivery Specialist on the project, you will:
• Oversee ateam of 2-4 technical developers, including onshore and offshore practitioners.
• Provide technical direction and review for configurations and custom solutions supporting journeys, integrations, and data design.
• Coordinate across functional and technical practitioners to maintain momentum and delivery predictability.
• Translate business requirements into clear functional specifications and technical designs, ensuring traceability from need to build to validation.
• Drive strong engineering practices (peer reviews, design reviews, test coverage expectations, release readiness).
• Lead SFMC functionalvalidation to confirm delivered solutions meet business intent and acceptance criteria.

The Team

Deloitte's Government & Public Services (GPS) practice - our people, ideas, technology and outcomes - is designed for impact. Serving federal, state, & local government clients as well as public higher education institutions, our team of professionals brings fresh perspective to help clients anticipate disruption, reimagine the possible, and fulfill their mission promise.

Our Advertising, Marketing, & Commerce offering designs and implements solutions that engage and activate customers through the customer journey.

The Project Delivery Talent Model is designed for professionals with specialized skills that align to a current client need. Team members focus on delivering services to clients, without additional expectations related to business development or promotion. Their employment is tied to their role on a project, and they are eligible for a benefits package that is competitive for project delivery-focused professionals.

Qualifications

Required:

• Deep expertise of Salesforce Marketing Cloud (SFMC)
• Demonstrated advanced experience with Salesforce Marketing Cloud Connect integrations
• Expertise building and managing solutions in Journey Builder
• Skilled at SFMC functional validation, including testing and UAT support, at a mastery level
• Competence in project management in complex delivery environments at an advanced level
• Demonstrated proficiency leading small delivery teams (including offshore), assigning and managing work, and delivering to SDLC milestones with accountability for quality, timelines, and outcomes
• Bachelor's degree
• Ability to be on-site 2 weeks/month in Lexington, KY
• Must be legally authorized to work in the United States without the need for employer sponsorship, now or at any time in the future

Preferred:

• Mastery in technical documentation
• Advanced proficiency in marketing analytics and optimization
• Highly skilled in marketing automation
• Proficient in Marketing Cloud Predictive Intelligence
• Competence in Quality Assessment Review (QAR)

Information for applicants with a need for accommodation: https://www2.deloitte.com/us/en/pages/careers/articles/join-deloitte-assistance-for-disabled-applicants.html