Senior Manager, APAC Enterprise Account-Based Marketing

26WD96169

Position Overview
 

Autodesk is seeking a Senior Manager, APAC Enterprise Account-Based Marketing to lead and develop a high-performing team of enterprise account-based marketers. This role combines strategic leadership with strong people management, ensuring the team delivers measurable impact through tailored, high-touch ABM programs aligned to Named Accounts sales priorities.

You will be accountable for setting regional Enterprise ABM strategy, driving operational excellence, managing performance and budget, and fostering a culture of coaching, accountability, and continuous improvement. Success in this role requires a leader who can translate business objectives into disciplined execution while developing talent and strengthening cross-functional collaboration.
 

Responsibilities
 

Management
 

• Manage a team of enterprise account-based marketers

• Coach and maintain the activities of account-based marketing team, including hiring, developing talent, team culture and performance management

• Ensure that the team's marketing programs are aligned with the corporate vision, themes, and brand guidelines

• Ensure that the team has focus on the buyer's journey and deploying the right account-specific tactical mix to deliver the right engagement at the right time

• Help to guide the strategy for Named Accounts ABM

• Ensure that the team is supported as they develop and deliver annual and quarterly marketing plans for accounts focused on expanding business and ensuring customer use and adoption
   

Collaboration and Interface
 

• Primary liaison with the Enterprise Accounts sales leaders

• Engage with the sales leads to coordinate, communicate, and improve the impact of marketing activities

• Partner with Industry Marketing and Marketing Systems & Services to set the strategy for account-based campaigns, ensuring the team is enabled to effectively deliver1:1 and 1: few ABM programs for priority accounts

Reporting and Analysis
 

• Maintain an accurate and actionable understanding of team results

• Review and provide overall analysis of account-based programs

• Ensure that each marketer is tracking and measuring individual campaign results

Budget and Revenue Accountability
 

• Work with internal marketing, sales, and customer success partners to ensure requirements for development deployment of campaigns are secured

• Manage team budget allocation, tracking of actuals, and reporting

• Oversee plan delivery and execution, evaluating resource efficiency and ROI to guide optimization
   

Minimum Qualifications
 

• 2+ years' experience managing and leading a team

• 8+ years B2B account-based marketing, customer life cycle, or customer success marketing experience with proven account-based marketing specific skills

• BA/BS or equivalent work experience

• Familiarity with sales and marketing automation tools such as Salesforce.com, Marketo, 6Sense, Folloze, etc

• Experience in the design, manufacturing, media and entertainment production design, architecture, engineering, and construction industries

Preferred Qualifications
 

• Passionate about customer and business outcomes

• Excel at people management, individual development, coaching and mentoring

• Well-versed in navigating collaboration with internal partners in highly matrixed global organizations

• Experience with successful results and contribution of the team

• Modern marketer; knowledgeable and experienced at using a mix of tactics, tools, and methodologies to deliver the right message

• Estimated 20% travel required
  
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About Autodesk

Welcome to Autodesk! Amazing things are created every day with our software – from the greenest buildings and cleanest cars to the smartest factories and biggest hit movies. We help innovators turn their ideas into reality, transforming not only how things are made, but what can be made.

We take great pride in our culture here at Autodesk – it’s at the core of everything we do. Our culture guides the way we work and treat each other, informs how we connect with customers and partners, and defines how we show up in the world.

When you’re an Autodesker, you can do meaningful work that helps build a better world designed and made for all. Ready to shape the world and your future? Join us!

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Salary is one part of Autodesk’s competitive compensation package. Offers are based on the candidate’s experience and geographic location. In addition to base salaries, our compensation package may include annual cash bonuses, commissions for sales roles, stock grants, and a comprehensive benefits package.

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