Manager Brand Marketing

At Nestlé Health Science, we believe that nutrition, science, and wellness must merge, not collide. Here, we embrace the intrinsic connections of these three pillars, harnessing their collective strength to empower healthier lives. Our broad product portfolio includes renowned brands like Garden of Life®, Nature's Bounty®, Vital Proteins®, Orgain®, Nuun®, BOOST®, Carnation Breakfast Essentials®, Peptamen®, Compleat Organic Blends®, and more. We also have extensive pharmaceutical expertise, offering innovative medicines that aim to prevent, manage, and treat gastrointestinal and metabolic-related diseases.

At Nestlé Health Science, we bring our best for better lives. Our people are challenged to bring fresh, diverse views and make bold moves to empower healthier lives through nutrition. We know brilliant ideas can come from anyone, anywhere. Here we embrace the entrepreneurial spirit and collaborate with teams that champion focused and forward thinking. We are committed to fostering professional growth and celebrating the achievements of our people along the way. We offer dynamic career paths, robust development, opportunities to learn from talented colleagues around the globe, and benefits that support physical, financial, and emotional wellbeing. 

Join us to innovate for impact and reimagine the future of health and nutrition for patients and consumers. 
 

POSITION SUMMARY:

The Brand Manager (BM) for Pure Encapsulations is a key member of the Healthcare Practitioner (HCP) brand team, responsible for driving brand strategy and execution to accelerate growth in the HCP channel. This role owns the development and delivery of short‑ and long‑term brand objectives, translating strategy into high‑impact marketing activations and promotions across the business.

The BM leads end‑to‑end marketing execution—planning, creative development, launch, and performance analysis—while partnering closely with Sales, Media, Finance, Medical Affairs, and Creative Services to ensure campaigns are aligned, scalable, and results‑driven. Through strong cross‑functional collaboration, the BM enables effective seasonal promotions, educational initiatives, and brand activations that support customer engagement and revenue growth.

This role also serves as a critical connector between HCP and Direct‑to‑Consumer teams, ensuring brand consistency and shared growth opportunities across channels. By translating medical and scientific insights into compelling education and marketing assets, the Brand Manager strengthens Pure Encapsulations’ credibility with practitioners and advances overall brand performance.

This position will be either a remote or hybrid role based on the selected candidate's geographic location. Strong preference will be given to applicants who live within a commutable distance of Bridgewater, New Jersey.

RESPONSIBILITIES:

Brand Development and Execution

• Lead creative development and execution: Work with the Creative Advertising agency and the internal Creative Services team to develop and execute creative campaigns
• Collaborate with internal digital media team: Work with the digital media team to execute digital, social, search, and website initiatives
• Develop content with the medical affairs team: Create content in collaboration with the medical affairs team and implement it on a monthly basis, including webinars, blogs, pharmacy updates, and homepage updates
• Develop new product launch assets: New product launch assets and update existing ones to reflect the latest science, competitive claims, and mechanisms of action
• Launch new website tools: Responsible for launching website tools designed for Healthcare Practitioners (HCPs)

Business Performance and Analytics

• Lead the identification of insights: Gather insights from multiple data sources, including consumption, competitive, custom market research, and external trend reports
• Lead analysis and reporting: Conduct analysis and reporting as part of the monthly business planning process, working closely with Sales, Finance, and Operations to identify opportunities to amplify and risks to mitigate to achieve goals
• Manage brand budget: Manage the brand budget, which includes media, marketing, research, and promotions
• Leverage industry trends: Evaluate industry trends, competitive situations, customer feedback, and technological advances, converting these insights into actions
• Formulate and execute competitive research: Develop and execute competitive research and action plans
• Measure and monitor performance: Measure and monitor performance against the plan and program effectiveness with an ability to quickly identify insights and optimize plans accordingly

REQUIREMENTS:

• Undergraduate degree in business, marketing or a related discipline with MBA preferred
• 5+ years in Brand Marketing with HCP Marketing experience strongly preferred
• Demonstrated leadership presence with strong negotiation and influence skills
• Analytical rigor across research, business performance, and financial data
• Proven ability to identify, develop, and execute innovative business opportunities
• Experience leading cross‑functional teams and initiatives
• Ability to manage timelines and critical paths effectively
• Travel: up to 20%

SKILLS:

• Strong verbal and written communication with internal and external stakeholders
• Collaborative, team‑oriented mindset with strong interpersonal skills
• Ability to translate data into actionable insights using digital tools and technologies
• Strong understanding of emerging digital trends and their application in an insight‑led workplace

The approximate pay range for this position is $135,000- $150,000 base. Please note that the pay range provided is a good faith estimate for the position at the time of posting. Final compensation may vary based on factors including but not limited to knowledge, skills, and abilities as well as geographic location.

Nestle offers performance-based incentives and a competitive total rewards package, which includes a 401k with company match, healthcare coverage and a broad range of other benefits.  Incentives and/or benefits packages may vary depending on the position. Learn more at:

About Us | Nestlé Careers (nestlejobs.com)

It is our business imperative to remain a very inclusive workplace.
 
To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestlé. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestlé seeks such skilled and qualified individuals to share our mission where you’ll join a cohort of others who have chosen to call Nestlé home.
 

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This position is not eligible for Visa Sponsorship. 

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Job Requisition: 394086