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Join Hearst Connecticut Media Group (HCMG) to help deliver impactful media campaigns for our customers, leveraging our rich history, extensive audience reach and best-in-class advertising solutions!
Role Overview: Hearst Connecticut Media Group is investing in its sales force, and we want you to be a part of it! We are looking for a digitally savvy, highly motivated Account Executive to join our advertising team at Hearst Connecticut Media Group. As an Account Executive, you will be responsible for developing and managing a sales pipeline and building new business relationships with local advertisers throughout Connecticut. You will work with your customers to promote compelling solutions that best fit their marketing needs. As an advocate for the customer within the Hearst Connecticut Media Group, the role works in cooperation with other departments to ensure we can meet and exceed customer expectations both in performance and process. Hearst Newspapers operates on a hybrid work week schedule.
Why Hearst Connecticut Media Group? Our people make the difference! Our diverse team is filled with passionate individuals who want to win. We offer an upbeat and collaborative working environment where challenging the norm is encouraged. With ample opportunities to learn new skills and advance within the organization, our team members are given the tools to learn and grow their careers.
What will you do?
- Lead Generation: Call on local small to medium sized businesses to show the value of our suite of digital media advertising products from social media, display, video, programmatic, SEO/SEM to traditional advertisements. You will generate new leads through cold calling, networking, and prospecting, as well as staying aware of any new businesses opening in the area. You will own the sales cycle and will have the support of your local account management team to aid in continued support after the sale!
- Product Expertise: Become an expert on our digital and print products/services. The first three weeks of hire, you will be provided with both global and local training to be fully educated before even going out on your own! You will also have full support throughout your career which includes continual learning and training to grow and achieves success as an Account Executive.
- Execute sales tactics: Implementing marketing strategies, delivering effective sales presentations with passion to consistently earn, retain and increase revenue.
- Advertising Solutions: Create engaging advertising solutions to solve clients’ business needs.
- Client Solutions: Recommend new products and promotional opportunities to current clients and handle objections efficiently. Be a large part of the local business community and boosting your clients’ businesses through multiple digital media channels.
- Forecasting: Manage client pipeline and monthly revenue forecast in Salesforce.com.
What will it take to be successful?
- Purposeful: You are direct and get things done quickly, with confidence, integrity, and determination.
- Adaptable: You react and adjust to changing conditions and come up with practical ideas to deal with them.
- Driven: You have self-assurance and competitive drive, delivering high-quality, organized, and repeatable results.
- Communicator: You are a lively and intelligent person with a stimulating influence on others.
- Trend-Savvy: you will keep informed of industry developments to ensure our digital advertising strategies remain cutting-edge and effective.
What we’re looking for:
- Education: BA/BS degree in Advertising, Marketing, or Communications a plus or equivalent experience.
- Experience: 2+ years of business-to-business outside sales in advertising or media, with a proven success in new business acquisition and exceeding revenue goals.
- Skills: Superior presentation, interpersonal, and communication skills. Technically savvy with experience in Salesforce, Excel, and PowerPoint.
- Mindset: Goal-oriented, competitive, and forward-thinking with strong business and financial acumen.
What we offer:
- Dynamic Environment: A great work environment where it's never boring.
- Comprehensive Training: Paid in-depth sales and product training.
- Competitive Compensation: Competitive base salary with uncapped commissions for unlimited earning potential.
- Collaborative Culture: Ideas and input are always welcome.
- Benefits Package: Health, dental, vision coverage, flex spending accounts, short & long-term disability insurance, 401k with company match, and paid time off, and additional perks.
