Onsite
Senior Posted 2 days ago
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Job Details

We are looking for a Partner Marketing Team Leader (m/f/d)  to join our regional marketing organization in Germany, driving the end-to-end co-marketing engagement of our Value Partners. In this leadership role, you will manage the strategic planning, execution, and performance of all partner marketing activities, closely collaborating with cross-functional teams in Sales, Growth Marketing, and the wider Customer Engagement organization.
 

This role can be carried out in a location-independent hybrid model from one of our German locations, with Munich or Stuttgart strongly preferred. Regular travel within Central Europe (DACH region + PL, CZ, SK, HU) is expected to work closely with colleagues, partners and stakeholders.

Responsibilities

 

  • Partner Marketing Leadership – Lead marketing strategies for the Central European region, ensuring full alignment with the GEO’s strategic and annual operational plan across various business areas.
  • Team Management – Manage the partner and growth markets marketing team, fostering collaboration, performance, and capability development.
  • Co-Marketing Planning & Execution – Drive and be accountable for partner marketing plan definition, execution, and reporting throughout the fiscal year, securing in-time and on-value delivery in line with global guidelines.
  • Sales Collaboration – Work closely with Sales Leadership for our sales channels and secure strong buy-in from partners to align marketing activities with capacity, capabilities, and accreditation plans.
  • Performance & KPIs – Define plan objectives and KPIs based on sales contribution ratios and partner accreditation status, ensuring performance transparency and data-driven adjustments.
  • Cross-Team & Cross-GEO Collaboration – Collaborate with Growth Marketing Program Managers, Marketing peers, and other GEO teams to harmonize tactics, optimize multi-engagement partner support and accelerate mainstream business through DS-Driven activities.

 

Qualifications

 

  • Entrepreneurial Mindset – Strong ROI-driven thinking, risk management approach, and solid experience in partner management.
  • Marketing Strategy Expertise – Proven track record in developing and executing marketing programs, including digital marketing and integrated campaign planning.
  • Analytical & Program Management Skills – Highly data-driven with excellent analytical capabilities, marketing analytics passion, and strong program management discipline.
  • Education & Experience – MBA, Bachelor’s degree or equivalent accepted with extensive relevant experience in B2B marketing within the software industry.
  • Leadership & Collaboration – Minimum 5 years of people management experience, with strong leadership, influence, and cross-functional collaboration skills across Sales, Marketing, Corporate, and Partner organizations.
  • Execution Excellence – Demonstrated ability to deliver high-quality results on time and on budget, with strong attention to detail and a high level of empathy in building and expanding partner relationships.
  What’s in it for you

 

  • An international and diverse working environment within a collaborative and impact-driven team
  • Flexible working hours with a hybrid model and a comprehensive benefits package
  • Opportunities for personal and professional development through extensive training programs
  • The chance to shape partner marketing strategy in a key GEO with high strategic visibility
  • A leadership role with real influence on revenue, partner performance, and business growth
  • A modern working culture that values initiative, innovation, and cross-functional teamwork

 

Mission
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Partner Marketing Team Leader (m/f/d)
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