Job details

This Southeast area Market Development Lead will be responsible for facilitating the implementation of growth strategies and development plans consistent with the overall business objectives of our JR and Capital sales teams to grow Mako within key SE area hospitals and ASCs. They accomplish this through executing strategic marketing plans, primarily focused at increasing the brand recognition and education of Mako SmartRoboticsTM for joint replacement candidates.

What you will do

Lead the development and execution of local marketing plans with the goal of driving technology awareness and patient activation in a given geography
Conduct formal presentations to both hospital C-Suite and surgeon customers, as well as sales leadership teams
Utilize market analytics to determine appropriate locations for patient activation & technology awareness campaigns
Execute integrated marketing campaigns and strategies
Develop and execute quarterly reporting dashboards for marketing efforts
Determine appropriate tactics based on market dynamics and investigate new avenues
Support customer marketing efforts to drive technology awareness & patient education
Manage a centrally-held budget

What you need (required)

Bachelor’s degree required
4+ years of work experience required

What you need (preferred)

2+ years of experience in a marketing, sales, or business management role
Background in hospital marketing or healthcare products is highly preferred
Experience developing market opportunity reports and media campaigns

*$87,600 - $186,700 salary plus bonus eligible + benefits. Individual pay is based on skills, experience, and other relevant factors.*

Posted Date: 04/03/2026
This role will be posted for a minimum of 3 days.

Health benefits include: Medical and prescription drug insurance, dental insurance, vision insurance, critical illness insurance, accident insurance, hospital indemnity insurance, personalized healthcare support, wellbeing program and tobacco cessation program. Financial benefits include: Health Savings Account (HSA), Flexible Spending Accounts (FSAs), 401(k) plan, Employee Stock Purchase Plan (ESPP), basic life and AD&D insurance, and short-term disability insurance. Stryker offers innovative products and services in MedSurg, Neurotechnology, Orthopaedics and Spine that help improve patient and healthcare outcomes. Alongside its customers around the world, Stryker impacts more than 150 million patients annually. Depending on customer requirements employees and new hires in sales and field roles that require access to customer accounts as a function of the job may be required to obtain various vaccinations as an essential function of their role.

Market Development Lead (Remote)

Job details

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