David Sánchez is creative technologist director, machine learning and artificial intelligence strategist within APCO Studio, APCO’s full-service multidisciplinary group that enables ideas, delivers innovation and business value to products, services and experiences.

Mr. Sánchez is a skilled storyteller, strategist and industry veteran with more than 20 years of experience in advertising and marketing leveraging his skills in creative and art direction, paid and social media, technology and engineering, user experience and information architecture, CRM and data science, machine learning and artificial intelligence, product delivery and visual design. Mr. Sánchez provides a hands-on approach to conceptualizing insights that bring impactful brand experiences to life. He quickly develops a deep understanding of his clients’ KPIs and business challenges and applies it to creating strategic insights, ideas, products and services that help articulate their stories.