Emerging Technologies in E-Commerce

Liz Lehtonen
Liz Lehtonen
Emerging Technologies in E-Commerce

51% of Americans prefer to shop online in 2019 and 96% of people have made an online purchase in their lifetime. With those numbers, it's no surprise that most retailers consider themselves "digital first" operations. However, technology still has a ways to go when it comes to understanding...

51% of Americans prefer to shop online in 2019 and 96% of people have made an online purchase in their lifetime. With those numbers, it's no surprise that most retailers consider themselves "digital first" operations. However, technology still has a ways to go when it comes to understanding consumer engagement, storytelling, and their curiosity for making online purchases. Liz Lehtonen, Senior Product Manager at Wayfair is taking on those challenges at a company that's changing the game for furniture shoppers everywhere. Interested in what technology Wayfair is deploying to enhance the buying experience? Ask Liz anything in this LIVE, virtual Q&A!


Meet The Speaker

Liz Lehtonen
Liz Lehtonen
Senior Product Manager, Wayfair

Liz has 7 years of Product experience which she compliments with 5 years in design. She specializes in customer focused innovation, team building & solving problems. As the Senior Product Manager for XR technology at Wayfair, she is responsible for the camera based buying experience. Before moving to Boston, she ran the world building team for Game of the Year 2014 (Dragon Age: Inquisition) and gameplay team for Anthem at BioWare in Canada.

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