Looking to prepare for your company's Pride celebrations? Then you won't want to miss this talk as Joey Gale, Caroline Henry and Katie O'Mara from Copacino Fujikado, a Seattle advertising agency, walk us through their “Pride Style Guide” - a marketing tool developed for brands and advertisers on how to mindfully reach and connect with LGBTQIA+ audiences. PowerToFly's Meg Alexander will moderate.
Diversity Reboot Summit
A Pride Style Guide with Copacino Fujikado's Joey Gale, Caroline Henry and Katie O'Mara
This event has ended. You can watch the recording here.
Virtual
Meet The Speakers
Carolina Henry
Senior Writer
Just another writer in adland.
Joey Gale
Senior Account Executive, Copacino Fujikado
Joey Gale (He/Him) is a Senior Account Executive based in Seattle, WA, working at a local full-service ad agency called Copacino Fujikado (or CF for short!). Joey has helped drive day to day work, creative and strategy through the agency for some of the company’s largest clients like Symetra Financial, A to Z Wineworks, Premera Blue Cross and the Seattle Mariners. With the help of the agencies internal DEI group, he helped bring the Pride Brand Guide to life.
Katie O’Mara
Strategist, Copacino Fujikado
Katie is a strategist on Copacino Fujikado’ Insights Team – she explores audiences, conducts research and tracks consumer trends to develop strategy for many clients across the agency. Her background is in public policy with a focus in urban and poverty studies and she is one of the founding members of CF’s DEI employee resource group. She strives to help colleagues and clients understand the current context to inform campaigns that are meaningful and resonant.