Sr. UX Writer - Marketing
Onsite
Redlands, CA, United States
Redlands, CA, United States
Posted 20 days ago
Job Details
Overview We help people discover the world's most powerful mapping software. Using actionable insights to tackle complex challenges, you will develop and implement a scalable verbal strategy within our UX design system. Your work will contribute directly to our future-thinking design initiatives across Esri.com. With our website being viewed by tens of millions globally; come and help create, inspire, and influence user-centered design at Esri and beyond. Responsibilities
- Managing UX interface copy at scale
- Own and create a high-impact, forward-thinking vision to help shape the future of how we integrate plain user-focused language around guidance, instructions, and feedback across esri.com and digital experience touchpoints
- Be in the room for project scope and requirements gathering in collaboration with project managers, strategists, and researchers
- With a deep understanding of user experience, you will craft clear, concise, and compelling instructional copy (complex instructional flows, button labels, navigational items, and error messages)
- Guidelines and Best Practices
- Establish and maintain a UX writing style guide with content writers that ensures consistency in voice, tone, and terminology across interface experiences
- Advocate for accessible and inclusive language, ensuring content is comprehensible for everyone, anywhere, on any device
- Feedback Integration
- Use experiments and feedback to help refine, optimize, and improve content over time
- Be our UX micro-copy evangelist: have an opinion, use your voice, mentor others, and communicate the value of UX writing
- 5+ years specializing in writing interface copy and unifying user experiences in a business-to-business (B2B) software company
- Strong knowledge of research, testing, and analytics tools (such as Adobe Analytics, UserTesting, Airtable, Mouseflow, Microsoft Power BI, Optimizely)
- Case studies showing impact in B2B and B2C environments
- Digital Commerce and Customer Onboarding experience a plus
- Experience with Figma design systems and libraries
- Outstanding written and verbal communication and presentation skills, with the ability to make complex ideas understandable
- A clear passion for experimentation and for crafting tactics needed to improve user experience and drive increased performance
- Bachelor's in human-computer interaction, user experience, interaction design, applied social science, or a related field
- Familiarity with web accessibility standards, including I10n, i18n, and translation
- Knowledge of geographic information system (GIS) technology, mapping, and analysis applications is a big plus
- Master's in human-computer interaction, user experience, interaction design, applied social science, or a related field
Learn more about Esri
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