VP, Client Growth - ESP / CDP
Job Details
WHO WE ARE
Zeta Global (NYSE: ZETA) is the Data-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently.
Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI.
Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world.
THE ROLE
The Client Partnership VP will be responsible for growing revenue and strategic innovation at assigned existing clients. They will identify opportunities, marshal and align internal resources and expertise, create effective presentations, and ultimately drive clients to act upon recommended solutions. Success is defined as exceeding revenue targets for the assigned accounts. You will work with other highly successful and driven team members.
The Client Partnership VP is responsible for creating, building, and extending the sales efforts to our customers. This is a strategic sales role focused primarily on enterprise account acquisition and winning business amidst a competitive landscape.
Candidates having experience selling SaaS platforms to marketing and information technology teams within the following disciplines will have the leading edge during their interview process: Customer Data Platforms (CDP), Email Service Providers (ESP), BI & Analytics, Omni-Channel Orchestration, Web/Email Personalization, or platforms focused on improving the customer experience.
Responsibilities:
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Strategic Account Planning and Execution
- Identify, Engage and Develop VP and Executive Level contacts within CRM customer accounts across the brand’s entire ecosystem.
- Generate business opportunities through professional, dedicated research, and prospecting using strategic methods to build meaningful and relevant dialogue with customers poised for growth.
- Set a strategic revenue growth plan in collaboration with assigned brands and through orchestration with Customer Success and key SME internal experts to help build value during the discovery and validation process with customers.
- Manage internal and external complexity to deliver measurable business impact for high client satisfaction.
- Develop and execute comprehensive strategic account plans and specific Zeta solutions aligned to the customers economic drivers. Understand at a deep level how and why each account makes buying decisions.
- Analyze customer business goals, objectives, needs, process and existing infrastructure.
- Establish trusted relationships with CMOs and other client executives to originate and drive new opportunities in existing accounts to position our capabilities.
- Embrace and adhere to Zeta sales processes to internally communicate goals for account ROI models, short- and long-term opportunities, and prepared key players.
Ownership of Sales Strategy
- Lead the sales cycle - from lead generation to closure driving all aspects of the sales cycle including, proposals, scoping, pricing, and contract negotiations
- Be able to clearly articulate the competition’s positioning and the Zeta winning strategy.
- Leverage and lead internal SME’s to drive opportunities, customer understanding, and adoption of Zeta solutions.
- Accurately forecast Opportunity stages and close dates
- Coordinate activities with other Zeta divisions to increase overall customer scale and adoption
- Align with Zeta Partners to accelerate Opportunities and customer engagement
- Be a source of insight about your territory and communicate product and marketing needs back through the organization.
- Provide solution and pricing recommendations based on customers' business needs and usage patterns.
- Meet or exceed quarterly and annual revenue targets
Experience & Education Requirements:
Successful candidates will have a background in on-demand software sales with a significant services component, as well as experience leveraging strategic relationships with external partners. Individuals must have a demonstrated sales track record developing and managing regional accounts and a proven track record of forecasting and closing. Strong candidates must have 10+ years of high-value software sales experience and have a "consultative" value-based approach to “value-based” selling. Experience working within a fast-paced growing company environment is a plus. In addition, candidates should have:
- Excellent oral and written communications skills including strong presentation/demo skills both in person and via phone/web presentation
- Strong technology skills. Must be able to do complete product demonstration and credibly discuss technical topics
- Knowledge of any of the following industry sectors a plus - Retail, Financial Services, and Travel & Hospitality
BENEFITS & PERKS
- Unlimited PTO
- Excellent medical, dental, and vision coverage
- Employee Equity and Stock Purchase Plan
- Employee Discounts, Virtual Wellness Classes, and Pet Insurance
And more!!
COMPENSATION RANGE
The compensation range for this role is $150,000.00 - $250,000.00, depending on location and experience.
PEOPLE & CULTURE AT ZETA
Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression.
We’re committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here: https://zetaglobal.com/blog/a-look-into-zetas-ergs/
ZETA IN THE NEWS!
https://zetaglobal.com/press/?cat=press-releases
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