Associate Manager, Strategic Evidence (Remote)
Job Type
Job Details
Who we want
Influential partners. Proven ability to influence cross-functional teams and stakeholders without direct authority, driving alignment and achieving business objectives through effective communication, relationship-building, and strategic negotiation
Strategic thinking. People that absorb and analyze information quickly to help make better business decisions and stretch our thinking for the future
Effective communicators. Can analyze and synthesize data/information for insights and communicate them in a consumable way for decision making
What you will do
As the Associate Manager of Strategic Evidence, you will take on the primary responsibility for developing and executing the Acute Care Evidence Strategy. This role involves collaborating with stakeholders to create comprehensive evidence generation plans, including the preparation of manuscripts, conference publications, and white papers.
Evidence Generation
Serve as the primary liaison between Acute Care Marketing and Medical Clinical Affairs.
Collaborate with stakeholders to develop evidence generation strategies, including manuscripts, conference publications, and white papers.
Identify and pursue evidence generation opportunities with customers.
Stay updated on industry trends and share knowledge across Clinical Affairs and other teams.
Customer Insights and Outcomes Research
Design and execute economic value analysis and outcomes research.
Tailor strategies to address both current and future customer evidence needs.
Utilize advanced research methods to showcase product value from development to post-launch.
Maintain relationships with Key Opinion Leaders (KOLs) and translate insights into actionable business strategies.
Measure, monitor, and adjust evidence strategies to drive customer engagement.
Customer-Centric Development
Improve customer responsiveness through innovative methods.
Lead initiatives to develop new evidence and proof points based on evolving customer needs.
Respond swiftly to market dynamics to maintain a competitive edge.
Strategy and Marketing Plan Development
Support the creation of evidence strategy documents within strategic, marketing, and product launch plans.
Ensure alignment between organizational goals and the marketing plan.
Value Segmentation
Ensure product evidence aligns with the overall portfolio strategy.
Contribute to value proposition development using clinical, operational, and financial evidence.
Marketing and Strategic Objectives
Understand customer loyalty dynamics and anticipate future market changes.
Define evidence opportunities to target various customer segments (non-users, exclusive users, competitive users, multi-brand users).
Continuously monitor and assess current market strategies, recommending new data and outcome-driven approaches.
Sales Education
Partner with the sales education team to develop content that integrates clinical, operational, and financial outcomes.
Support curriculum development as needed.
Communication Strategy
Collaborate with the MarComm team to ensure communication outcomes align with the marketing strategy.
Effectiveness and Customer Satisfaction Measurement
Establish clear metrics, success criteria, and milestones to gauge effectiveness.
Conduct post-launch analyses, implement lessons learned, and set short- and long-term improvement goals.
Develop KPI strategies to evaluate the impact of marketing objectives on customer engagement.
Other Responsibilities
Mentor and influence teams across the organization, fostering cross-divisional relationships.
Demonstrate financial acumen in decision-making processes.
Build and maintain relationships with industry thought leaders, organizations, and institutions.
Make decisions that may have significant impacts on immediate operations and the broader division.
What you need
A Bachelor’s degree in Economics, Statistics, Business, or a related field is required.
An MBA or PhD is preferred. Formal training in health economics, public health, health services research, epidemiology, biostatistics, or a similar discipline is highly desired.
6+ years of relevant experience in health economics and outcomes research, ideally within the medical device industry. Highly preferred to have a minimum of 1+ years of experience supporting clinical research, economic value analyses, and outcomes studies.
2+ years of medical writing experience, particularly in drafting case studies and white papers, is strongly preferred.
$98,000 - $210,100 salary plus bonus eligible + benefits. Actual minimum and maximum may vary based on location. Individual pay is based on skills, experience, and other relevant factors