Job Description:

Why Gainsight?

We are ranked #1 on Glassdoor’s 2023 Best Place to Work List. Here’s why.

At Gainsight, our mission is to be living proof you can win in business while being human-first.

Our industry-leading platform helps companies of all sizes and industries build durable businesses. Gainsight offers a powerful set of customer success, product, and community engagement solutions that enable businesses to scale efficiently, create alignment, and have a holistic view of their customers—all of which help increase product adoption, prevent churn, and grow renewals and expansions. Our software is used by hundreds of companies, including nearly 200 publicly traded organizations and industry leaders such as GE Digital, SAP Concur, and Box. We have offices in the US, UK, Netherlands, Israel, Japan, and India.

Gainsight joined the Vista Equity Partners portfolio in 2020. In 2021, we won their Excellence in Engineering award in recognition of our product and engineering advancements.

Gainsight has also been named one of the top 100 private cloud companies in the world by Forbes, one of the fastest-growing private companies in America by Inc. Magazine, and one of 20 Great Workplaces in Tech by Fortune Magazine.

With diversity and inclusion at the forefront of our values, we promote a culture that celebrates diversity and inclusiveness regardless of, but not limited to, race, gender, sexual orientation, family status, religion, ethnicity, national origin, physical disability, veteran status, or age.

Product Marketing Manager

Summary:

This Product Marketing Manager role is an exciting opportunity to support the execution of strategic product marketing initiatives at Gainsight.  This includes core product marketing responsibilities such as feature release motions and development of core bill of materials. This person will play an important role in ensuring the right message about our product(s) is brought to market by working with the broader marketing team as a subject matter expert to support webinars, demand generation campaigns, content creation, videos, events, enablement, and more. 

You will be a key player in ensuring the right message is reflected in these initiatives, as well working cross-functionally and collaboratively with Sales, Product and Post-Sales. To succeed, this person needs to love rolling up their sleeves, problem solving and pushing projects forward. 

What you will do:

• Collaborate on and execute product marketing plans around our product offerings by working cross-functionally. 

• Deeply understand our buyer and market, product differentiators, value proposition and our competitors 

• Be able to effectively demo and navigate the product(s)

• Manage feature release programs in partnership with Product, primarily focused on release initiatives

• Create and own product marketing materials, including feature/product videos, presentations, pitch decks, content, and more

• Ensure product and release enablement is successfully delivered and actioned in partnership with Product Ops, CS Ops, Sales and CS Enablement

• Act as product SME for the marketing team, supporting new business and cross-sell demand generation, webinars, content, events, and more

• Establish cross-functional partnerships with Sales, Product, Marketing, and Post-Sales to deliver product marketing strategy company-wide

• Take initiative to dive into ad hoc projects and needs aligning with product marketing mission to deliver new value across Gainsight

Who you are:

• Ability to learn and understand a product at a technical, basic demo level

• Experience with complex products preferred

• Highly motivated, energetic, and hardworking self-starter who is flexible and can work on multiple projects simultaneously (independently and on teams)

• Someone who has a strong desire to learn and willingness to grow new skills as well as jump into new projects

• Ability to think creatively, highly-driven, and self-motivated

• Strong written & verbal communication skills

• Ability to manage expectations across various stakeholders and consistently hit deadlines

• Attention to detail

• Minimal experience with Google Slides, video recommended

• Ability to collaborate constructively with matrixed business partners and stakeholders (in sales, marketing, product, customer success, etc.)

What makes this role unique?

Product Marketing has a highly cross-functional and central role in establishing and bringing to life the value of our product offerings. This role has the opportunity to be a part of a wide variety of project types, including highly visible and strategic initiatives, and experience multiple aspects of Gainsight. He or she will be able to dive into execution of this strategy and help Gainsight best leverage our value and messaging to grow the business.

Job Benefits

At Gainsight, we don't believe in doing things as a "means to an end." Life's too short to have anything short of a joyful work environment that we passionately believe in. We think that "work vs. life" is a false choice created by pundits, cynics and consultants. We also believe that any community (like a company) needs a ton of diversity and a very small number of things that bring us together.

Here are our 5 core values

• Golden Rule: We try to practice the Golden Rule ("Do unto others..." and that sort of thing) by exercising reliability, trust and giving back to each other and our community.

• Success for All: We believe that success for our stakeholders—whether our teammates, clients or shareholders—comes with a sincere focus on continuous learning, selfless teaching and making a difference in each other’s lives.

• Child-like Joy: We aspire to experience child-like joy in our work and lives, injecting a spirit of passion, optimism and laughter into everything that we do.

• Shoshin:  We believe in a beginner’s mind.  Don’t surround yourself with people like you--diversity breeds creativity.  

• Stay Thirsty, My Friends: We believe in a totally internally-driven strive for greatness.  The solution is think more, not doing more.  

 

Why You’ll Love It Here

• Our Attitude: We’ve created a new industry from scratch, and we’re on the fast track!

• Our Leadership: We offer the leading tech solution for driving Customer Success.

• Our ROI: Reduce customer churn, increase up-sell, and improve customer satisfaction.

• Our Technology: Deep Salesforce.com hooks, predictive analytics, and a beautiful user interface.

• Our Impact: We help our customers make millions of dollars more per year.

• Our Clients: Big companies like Box, Adobe, Marketo, and many others.

• Our Team: Tech all-stars from Facebook, Box, and others (and top consulting firms like BCG and McKinsey!).

• Our Values: They are unique - Golden Rule, Success for All, Childlike Joy, Shoshin, and Stay Thirsty, My Friends

• Our Office: If you showed up one day, you might find anything from karaoke performances to mini-golf championships.

Benefits include medical, dental, vision, short and long-term disability, life insurance, 401k available on the first day of the month after start date, and flexible PTO.

Gainsight is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Pursuant to the San Francisco Fair Chance Ordinance, where applicable, we will consider for employment qualified applicants with arrest and conviction records.

Job Description Summary

This Product Marketing Manager role is an exciting opportunity to support the execution of strategic product marketing initiatives at Gainsight. This includes core product marketing responsibilities such as feature release motions and development of core bill of materials. This person will play an important role in ensuring the right message about our product(s) is brought to market by working with the broader marketing team as a subject matter expert to support webinars, demand generation campaigns, content creation, videos, events, enablement, and more.

You will be a key player in ensuring the right message is reflected in these initiatives, as well working cross-functionally and collaboratively with Sales, Product and Post-Sales. To succeed, this person needs to love rolling up their sleeves, problem solving and pushing projects forward.