School To Work - Student - Marketing

DESCRIPTION

We are looking for a talented School to Work - Marketing (Student) to join our team specializing in Marketing for our Cummins Inc. facility in Troy, MI .

Provide analytical and operational support to the Product Management team across the United States and Canada. Assignments vary in complexity and include portfolio analysis, data mining, sales and marketing support, competitor benchmarking, and pricing analysis. This role supports execution of product line strategies and continuous improvement initiatives.

In this role, you will make an impact in the following ways:

• Support the development and execution of product line strategies to drive sales and marketing performance for assigned product lines.

• Update and maintain product plans, tracking tools, and performance metrics.

• Analyze market and competitive data to ensure accurate, competitive positioning.

• Partner cross functionally with the Aftermarket business unit on products and initiatives.

• Assist with execution of product line initiatives to achieve sales and profitability objectives.

• Measure, analyze, and recommend pricing and quote strategies to improve product line profitability.

• Review quote volume performance and recommend changes as required.

• Conduct ongoing research and analysis to evaluate effectiveness of product initiatives.

• Analyze business performance against stated goals and objectives.

• Coordinate updates to product content on company websites and marketing materials.

• Utilize enterprise systems and reporting tools to measure and communicate results.

RESPONSIBILITIES

To be successful in this role you will need the following:

• Creates Change (Relentlessly Innovates & Improves)

• Emphasizes in Customer Focus

• Promotes Organizational Learning

• Promotes Core Values

• Demonstrated interpersonal communication / influencing skills

• Strong expertise in Microsoft Office Excel, and other applications including Power Point

Education/Experience:

• Must be at least 16 years of age

• Must be a current student in High School OR currently pursuing a degree in Marketing, Communications, Business, or a related field in a college or university setting.

QUALIFICATIONS

Role Overview

Provide analytical and operational support to the Product Management team across the United States and Canada. Assignments vary in complexity and include portfolio analysis, data mining, sales and marketing support, competitor benchmarking, and pricing analysis. This role supports execution of product line strategies and continuous improvement initiatives.

Key Responsibilities

• Support the development and execution of product line strategies to drive sales and marketing performance for assigned product lines
• Update and maintain product plans, tracking tools, and performance metrics
• Analyze market and competitive data to ensure accurate, competitive positioning
• Partner crossfunctionally with the Aftermarket business unit on products and initiatives
• Assist with execution of product line initiatives to achieve sales and profitability objectives
• Measure, analyze, and recommend pricing and quote strategies to improve product line profitability
• Review quote volume performance and recommend changes as required
• Conduct ongoing research and analysis to evaluate effectiveness of product initiatives
• Analyze business performance against stated goals and objectives
• Coordinate updates to product content on company websites and marketing materials
• Utilize enterprise systems and reporting tools to measure and communicate results

Job Marketing

Organization Cummins Inc.

Role Category On-site with Flexibility

Job Type Student - School To Work

ReqID 2427732

Relocation Package No

100% On-Site No

Cummins and E-Verify

At Cummins, we are an equal opportunity and affirmative action employer dedicated to diversity in the workplace. Our policy is to provide equal employment opportunities to all qualified persons without regard to race, gender, color, disability, national origin, age, religion, union affiliation, sexual orientation, veteran status, citizenship, gender identity and/or expression, or other status protected by law. Cummins validates the right to work using E-Verify and will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS), with information from each new employee’s Form I-9 to confirm work authorization. Visit http://EEOC.gov to know your rights on workplace discrimination.