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Job Type
Full Time
Job Details
This role may also be located in our Playa Vista, CA campus.Note: By applying to this position you will have an opportunity to share your preferred working location from the following: Los Angeles, CA, USA; Chicago, IL, USA; New York, NY, USA; San Bruno, CA, USA. Minimum qualifications:
- Bachelor's degree in a research or quantitative field (e.g., Social Sciences, Statistics, Mathematics, Bioinformatics, Economics, etc.) or equivalent practical experience.
- Experience designing, scoping, executing, and delivering research and analysis projects, and managing research and measurement agencies.
- Experience translating research findings and insights into marketing recommendations.
- Experience working in Consumer Package Goods (CPG), tech, TV, media, music, and subscription services.
- Experience in statistical software R, SPSS, Python or similar, SQL, Google analytics.
- Experience building user-facing data dashboards.
- Understanding of advanced analytics methods, matched market tests, and marketing mix modeling.
- Work closely with product area campaign analyst on translating business questions into appropriate measurement plans that will inform strategic and tactical business decisions for go-to-market planning.
- Recommend and develop methodologies for measurement specific to marketing offers.
- Execute measurement approaches, analyses, and experiments that explain the incremental impact of marketing offers on core success metrics and Key Performance Indicators (KPIs), and inform business decisions.
- Communicate results and related findings to stakeholders by preparing presentations and identifying key takeaways.
- Consult with business strategies to guide offers strategies and programs using data and insights.
About the Company
Google Inc.
Mountain View, CA, United States
Build for everyone Since our founding in 1998, Google has grown by leaps and bounds. Starting from two computer science students in a university... Read more