How to Build Products with Diverse Audiences in Mind

Jill Quek

How to Build Products with Diverse Audiences in Mind

Did you know every design decision has the potential to include or exclude customers?

Diversity and inclusion are integral to a Product Designer’s role as they identify unique user problems and come up with the most effective solutions for the widest range of people.

Everyone...

Did you know every design decision has the potential to include or exclude customers?

Diversity and inclusion are integral to a Product Designer’s role as they identify unique user problems and come up with the most effective solutions for the widest range of people.

Everyone brings unique perspectives, opinions, and biases; and, according to Jill Quek, Lead Product Designer at Automattic, empathy is the key to connecting everyone’s experiences to create more inclusive products and product outcomes.

Tune in to hear some real life examples of inclusive design projects and Jill’s tips for designing products for diversity and accessibility. Whether you’re developing apps for millions of users or launching your own personal product, you don’t want to miss this opportunity to talk about:

Practical ideas to enable an inclusive design process
Tips on laying the groundwork in motivating your team to design for diversity
The importance of having a diverse team to create diverse and accessible products

Meet The Speaker

Jill Quek

Lead Product Designer, Automattic

Jill is a lead product designer at Automattic. With more than 11 years of design experience, she has led teams to design for global scale, most recently working on channels for the 4+ million stores on WooCommerce. She strives to create useful products that are inclusive, intuitive, and delightful.