Diversity reboot
Director, Events & Marketing, PowerToFly
Robert Ribar is a New York based professional with over fifteen years of experience in programming diverse content, community engagement, executing dynamic events and comprehensive marketing campaigns. He currently leads PowerToFly’s B2C and B2B events, including the Diversity Reboot virtual summit series, the biggest conference in DEIB. Rob also oversees the company’s dual marketplace marketing strategy as well as playing a key role in community growth and partnership programs. At PowerToFly, Rob has produced events for American Express, Meta, Morgan Stanley, Microsoft and Slack, just to name a few. Prior to joining PowerToFly, Rob served as Production Coordinator at DKC/Hangar4, working on events for Pixar, Jaguar LandRover, FanDuel, L’Oreal and producing the reopening of the Hudson Theatre on Broadway. He also worked as the Associate Producer for the Tony Award winning production company Triptyk Studios developing works for film, television and the stage with such artists as Stevie Wonder, Linda Perry and James Gandolfini. In his spare time, he co-hosts the Dear Watchers comic book podcast, writes scary stories and programs film screenings under the Sleepover Trading Company banner.