Fundamentals Of Growth Marketing
November 09, 2018 12:00 PM EST - November 09, 2018 01:00 PM EST
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Fundamentals Of Growth Marketing

Growing a business through marketing is no easy feat. Just ask Crista Creeger, a brand and performance marketer who's led marketing efforts at companies such as HBO, Ubisoft, Clorox, and SoulCycle. Crista hasn't just helped major companies become household names, but she's turned brands into lifestyles with memorable customer experiences. In this hour-long session, learn the secrets of growth...
Challenges Faced By Marketers And How To Solve Them
April 12, 2019 01:00 PM EDT - April 12, 2019 02:00 PM EDT
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Challenges Faced By Marketers And How To Solve Them

If you're looking to craft a 360 degree marketing strategy, it can be difficult deciding which channels you should be utilizing to get the best bang for your buck. In this hour-long live Q&A, we're talking all things marketing strategy - join us and ask an expert how to tackle the challenges your organization is facing! You asked, she's answering: Where is the first place you recommend...
Taking Your Marketing Skills Outside Work To Hone Your Passion Project
March 22, 2019 12:00 PM EDT - March 22, 2019 01:00 PM EDT
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Taking Your Marketing Skills Outside Work To Hone Your Passion Project

Do you have a project outside of work that you're extremely passionate about, but can't find the time to devote towards marketing it? Asya Bashina, Growth Marketer and Business Developer has been in your shoes, and has the skills to take your passion project to the next level! Join this hour-long live chat and learn the marketing techniques you need to make your dreams a reality! You asked,...
How To Stay Current & Marketable in a Competitive Business Climate
October 04, 2019 01:00 PM EDT - October 04, 2019 02:00 PM EDT
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How To Stay Current & Marketable in a Competitive Business Climate

In today's competitive job market, companies are looking for more than just technical competency when assessing who to choose for their next hire. Companies want the whole package - but what does that even mean? Join seasoned business leaders Zahra Jamshed, Senior Director at Cognizant and Mary Schumacher, Founder of CareerFrames for a live, virtual discussion about how you can stay current...
How To Turn Data Into Profits
March 26, 2019 03:00 PM EDT - March 26, 2019 04:00 PM EDT
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How To Turn Data Into Profits

Data is becoming a key business asset - crucial to revenue growth, business development, marketing and so much more. How can companies better utilize data without getting left behind? Join our live Q&A with Dr. Denise Daniels, a behavioral data scientist and VP of Data Science & AI Consulting for Horizon Consumer Science to find out! You asked, she's answering: What technologies do you foresee...
How Women in Cannabis are Fighting for a Female Future
April 15, 2019 03:00 PM EDT - April 15, 2019 04:00 PM EDT
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How Women in Cannabis are Fighting for a Female Future

Women make up roughly 36% of the leaders in the cannabis industry, including 63% of high-level positions - that's 26% higher than the number of women represented in top management roles at S&P 1500 companies. Join Jeannette Ward Horton, VP of Global Marketing and Communications for MJ Freeway (an Enterprise resource planning software for the cannabis industry) for an interactive Q&A on how...
A Webinar Celebrating Women Sales + Tech Leaders at Gainsight
August 22, 2019 12:03 PM EDT - August 22, 2019 12:03 PM EDT
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A Webinar Celebrating Women Sales + Tech Leaders at Gainsight

PowerToFly partnered with Women Sales Leaders at Gainsight, one of the fastest growing platforms for Customer Success, to host a remote webinar. We featured team members in Customer Success, Business Development, Sales, Product Marketing, Finance, and Business Operations! Gainsight panelists include: Hayley Jean Farr, Vice President Market Development Kelly DeHart, RVP Customer Account...
 Virtual Seminar with a Group of RSA Security's Women Leaders
October 18, 2018 11:00 AM EDT - October 18, 2018 12:00 PM EDT
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Virtual Seminar with a Group of RSA Security's Women Leaders

RSA (the security division of Dell Technologies) and PowerToFly invite you to an exclusive virtual seminar for women in cybersecurity, tech sales and marketing. Our panel of RSA’s women security leaders are looking forward to taking your questions. The panel of RSA’s leaders will include: Nicole Kenny, Director of Inside Sales Amy Blackshaw, Director of Product Marketing Rashmi Vikram, Global...
How To Be A PR Rockstar: Public Relations Strategies You Can Implement On Your O
January 18, 2019 03:00 PM EST - January 18, 2019 04:00 PM EST
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How To Be A PR Rockstar: Public Relations Strategies You Can Implement On Your O

Not everyone can hire an agency or a full PR team to do their heavy lifting when it comes to marketing, especially emerging startups. Natasha Zena has done it all - guerilla style, to launch her digital magazine, Lioness, and the first media outlet solely dedicated to helping women launch and scale high-growth startups. You asked, we're answering: I'm running on a very low to $0 budget - what...
Real Estate Success - Getting In And Growing With The Industry
March 20, 2019 03:00 PM EDT - March 20, 2019 04:00 PM EDT
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Real Estate Success - Getting In And Growing With The Industry

The housing market is always changing - but starting a career in real estate could open countless doors that you may have never dreamed of. Loftey, a NYC startup, is shaking up the traditional ways of renting apartments in NYC, and we're excited to chat with one of their top agents, Rachel Cook! Ask Rachel anything in this hour-long live Q&A! You asked, she's answering: How did you get started...
How To Use AI To Solve Business Problems
September 27, 2019 01:00 PM EDT - September 27, 2019 02:00 PM EDT
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How To Use AI To Solve Business Problems

Artificial intelligence is a hot technology, and it's popularityis only growing with startups and large corporations worldwide. If you've ever asked yourself, "Could my organization benefit from AI?" - you're not alone. Shalini Trefzer, Founder of Swiss-based LeapSecond Consulting +, helps companies apply AI to solve problems in various market segments and execute go-to-market strategies. If...
Virtual VIP Lunch & Learn: How to Conduct User Research that Drives Impact
September 19, 2018 03:00 PM EDT - September 19, 2018 04:00 PM EDT
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Virtual VIP Lunch & Learn: How to Conduct User Research that Drives Impact

Every company conducts research a little differently, yet one thing remains the same - collaboration is key. Whether you’re main focus is research, or you’re part of the marketing, sales, or customer success teams, your ideas are crucial to a products development cycle. In this Lunch & Learn, we’re chatting with LaiYee Ho, UX Researcher and Co-founder of DelveTool.com - an online tool that...
Life As A Product Manager
December 12, 2018 03:00 PM EST - December 12, 2018 04:00 PM EST
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Life As A Product Manager

In today's booming job market, Product Managers are in high demand. In fact, we have over 1,500 openings for Project Managers on PowerToFly! If you're thinking about starting a career in Product Management or want to take your current skills to the next level, join Ellen Brandenberger for a live Q&A about her role as Senior Product Manager at Thinkful!
How to Advance Your Career After a Bootcamp
December 14, 2018 12:00 PM EST - December 14, 2018 01:00 PM EST
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How to Advance Your Career After a Bootcamp

What does a career look like after completing a coding bootcamp? Better yet - how does one stand out among a sea of bootcamp grads and various other degrees in this competitive job market? Mariam Sallam, Lead Technical Career Director at Trilogy Education, a company that helps companies bridge the digital skills gap, is here to answer all of your questions and provide tips that could score you...
Audible, Microsoft & HomeAway Leaders On Building Diverse Talent Pipelines - Presented by PowerToFly and Glassdoor
February 06, 2019 11:00 AM EST - February 06, 2019 12:00 PM EST
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Audible, Microsoft & HomeAway Leaders On Building Diverse Talent Pipelines - Presented by PowerToFly and Glassdoor

PowerToFly and Glassdoor have partnered to present a webinar where top talent leaders share how they’re building diverse talent pipelines. Talent leaders from Audible, HomeAway and Microsoft, discuss their current D&I; strategies and share advice on how you can build your own diverse pipelines. Moderated by Katharine Zaleski, PowerToFly’s CoFounder & President. Speakers include: Jamy Barton...
Customer Service 101 -   Building, Learning, & Scaling a Team
February 15, 2019 12:00 PM EST - February 15, 2019 01:00 PM EST
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Customer Service 101 - Building, Learning, & Scaling a Team

Good customer service can make or break a product - it can impact a product's growth, not to mention it's market value against competitors. Building a world-class customer service team is no easy feat, which is why we've invited Stephanie Mirch, Head of Customer Success at Nanit, to share her advice on building, learning from, and scaling a customer service team! You asked, she's answering:...
Conflict Resolution 101
March 13, 2019 03:00 PM EDT - March 13, 2019 04:00 PM EDT
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Conflict Resolution 101

Avoiding conflict does not mean conflict is resolved. The ability to address tough situations head-on and communicate effectively will not only make you a better coworker, but could lead to both personal and professional growth. Learn everything you need to know about resolving conflict in this live Q&A with Sharon Ray, Chief People Officer at Solstice! In this chat, you'll also have the...
Sales Must-Haves: Prospecting, Objection Handling and More
April 02, 2019 03:00 PM EDT - April 02, 2019 04:00 PM EDT
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Sales Must-Haves: Prospecting, Objection Handling and More

In this first session, we are going back to basics. We can’t level-up until we have a solid foundation, right? Join Jamie as she covers best practices for sales basics such as prospecting, follow-up, pitching, objection handling, cold calling and more! You asked, she's answering: Where is the best place to find new clients? What tips do you have for prepping and handling the first call with a...
Attitude - It All Starts With Mindset
April 10, 2019 03:00 PM EDT - April 10, 2019 04:00 PM EDT
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Attitude - It All Starts With Mindset

Sales is hard. There’s no way around it. And, getting into the right sales mindset can be even harder. One day you’re crushing it and the next you have no idea how you will bring in 1 more dollar. In this session, we will discuss ways in which to stay positive and not let the no’s get the best of you. Sales is such a mental game, after all. You asked, she's answering: I've been faced with...
Listen. It’s Really That Simple
April 16, 2019 03:00 PM EDT - April 16, 2019 04:00 PM EDT
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Listen. It’s Really That Simple

What’s the most important skill every person should hone throughout their career and life, for that matter? The ability to listen. Learn how you can become a better listener, and thus, a better salesperson in this virtual chat! You asked, she's answering: How can I become a better listener? How do you adequately take notes on calls while listening? Do you ever record calls so you can listen...
Rockin’ That Rapport - How to Better Engage Clients
April 23, 2019 03:00 PM EDT - April 23, 2019 04:00 PM EDT
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Rockin’ That Rapport - How to Better Engage Clients

Your clients are buying you as much as they are the product you are selling them. During this 60 minute chat, Jamie will share her best tips and tricks on how to build genuine rapport and trust with your prospects. Learn all of Jamie’s tricks for using your own personality to close deals in this hour-long Q&A! You asked, she's answering: How do you stay "human" during the sales process? What...
Using Public Relations Techniques to Enhance your Personal Brand
August 27, 2019 03:00 PM EDT - August 27, 2019 04:00 PM EDT
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Using Public Relations Techniques to Enhance your Personal Brand

"Your brand is the center of everything" says Allison Schroeder, owner of Pomme Communications. But how does one "brand" themselves in today's crowded market? Ask Allison anything, and hear her tips for using public relations techniques she's honed as an accredited public relations practitioner and entrepreneur, building a brand for herself and clients alike.
Metrics that Matter - Defining a Digital ROI
September 20, 2019 01:00 PM EDT - September 20, 2019 02:00 PM EDT
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Metrics that Matter - Defining a Digital ROI

"You can't make decisions to improve social media if you don't have all of the data." - Steph Nissen, Partner and Head of Digital Operations at Atomic Revenue. So, how do we get the data? Better yet, how do we use that data to inform our digital marketing decisions, and run impactful campaigns? Join Steph Nissen herself for a live, virtual Q&A to talk all things social metrics and get all of...