3 Mindset Shifts Asian Americans Need to Make to Become Successful Authors

Part of being a successful author is knowing how to share all the amazing things you’ve done—including writing a book. To do that, as Asian Americans we need to unlearn cultural norms about modesty that have been ingrained in us since childhood. In this talk, publishing professional and marketing and publicity strategist Stephanie Moon shares three mindset shifts that will help Asian American authors find their voice and place in the market, and achieve better representation in the publishing world.

Tags: Culture, successful writing, representation

Stephanie Moon

Bridget Finkeldey

From leading campaigns for New York Times Bestsellers, securing partnerships with brands like the San Francisco Public Library and securing coverage in Oprah’s coveted Holiday Favorite Things list, Stephanie’s has the experience and expertise to empower authors to authentically market their books. Over the 10+ years working at traditional publishers, Stephanie noticed a trend. Authors who had spent years researching and writing their book, did little to nothing to market their book. Stephanie knew she had to change this and built her business around empowering authors to feel confident in sharing their story and expertise. On the weekends you can find Stephanie tending to her cut-flower garden, taste testing hard kombuchas or getting comfy on the sofa with a book.

Meg Alexander

Bridget Finkeldey

Meg Alexander joined the PowerToFly community as a job-seeker in 2014, eventually landing her first remote role working for PowerToFly's Delivery Team. Her professional experience includes roles as a Talent Advocate, Head of Purchasing for a window factory, audiobook publishing, & more than 5 years as a paralegal. She has a bachelor's degree in Art History from Indiana University (mint condition, never been used!), where she also earned a varsity letter for Women's Rowing. She loves DIY projects and will never say no to french fries. She lives in Toledo, OH with her husband Aaron, an engineering technician, and their dogs, Radar & Cake.