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Reset Mindset

Amplifying Black Excellence

New Year, new mindset. Join Rita & Brittany Mitchell, a mother-daughter duo on a mission to provide individuals with the tools and skills they need to leverage where they’re currently at, to get to where they want to be. Together, Rita and Britt are building a national platform by speaking at events, conferences, and creating customized workshops to help people use their books, Own Your Phenomenal Self: A Guide on Character, Success, and Leadership and Spoken Art: Too Brave To Back Down, along with affirmations, vision boarding, and more to own their phenomenal journey to their success.

Rita P. Mitchell

Bridget Finkeldey

Rita P. Mitchell is President & CEO of Rita P. Mitchell, LLC. Rita launched the company in 2018 coinciding with her retirement, in order to empower individuals to find their purpose, reach professional and personal success, and ultimately live their best lives.

In a career spanning four decades, Rita P. Mitchell has a proven track record of achievement and success in the highly competitive financial services industry. Rita became president of her own insurance and securities brokerage firm, Mitchell Financial, Inc., spoke on the TEDx stage, has been a frequent contributor to Black Enterprise magazine, and became the first-ever recipient of First Horizon’s 2018 Inclusion & Diversity Leader’s Award. Before retiring in early 2018, Rita served as Executive Vice President and Manager of Private Client Services for Middle Tennessee, First Tennessee Bank, now First Horizon, an $80 billion regional bank.

In addition, Rita is a recipient of the Thurgood Marshall College Fund Award of Excellence, the U. S. Department of Commerce Regional Minority Service Firm of the Year (8 state region),

Dr. R. H. Boyd Woman Business Owner of the Year, U.S. Small Business Woman Advocate of the Year, the 2014 YWCA Academy for Women of Achievement, and the 2018 recipient of the NashvilleBusiness.Net 100 Leading African Americans.

In 2018, Rita wrote her debut book,Own Your Phenomenal Self: A Guide on Character, Success, and Leadership which serves as a “pocket mentor” to empower young career women to achieve their desired success and an Amazon bestseller. In 2021 Rita and her daughter Brittany Mitchell, CMO, publishedSpoken Art: Too Brave To Back Down which is a one-of-a-kind mother-daughter memoir of art, poetry, and the power of affirmation thinking. Together, Rita and Britt are building a national platform by speaking at events, conferences, and creating customized workshops to help people use the books and affirmation thinking to own their phenomenal journey to their success.

In addition, Rita is a certified John C. Maxwell Coach, Trainer, and Speaker and active in her community. She currently serves on the boards of the YWCA USA, past Board Chair of the YWCA of Nashville & Middle Tennessee, Cheekwood, Leadership Nashville Alumni Association, and the Founders' Advisory Board of Studio Bank, a start-up Nashville boutique bank. She is also a Rotarian and member of the International Women’s Forum.

Brittany Mitchell

Bridget Finkeldey

Brittany Mitchell is an accomplished marketing professional with 14+ years of experience with established non-profits, innovative startups, and now driving performance for large brands. She was recognized as one of Brand Innovators' ‘40 Under 40’ for her work in digital advertising at State Farm Insurance, a Fortune 50 company. Brittany was honored to receive her second ‘40 Under 40’ recognition in 2022 from her alma mater, the University of Tennessee, Knoxville.

An accomplished speaker, Brittany was Keynote Speaker at the 2018 MediaPost Data & Programmatic Summit in Lake Tahoe, participated as a co-contributor at Pinterest’s 2021 Global Women’s Conference, and recently featured as a panelist on Generational Intelligence at the Darla Moore School of Business. In addition, as CMO of Rita P. Mitchell, LLC, Brittany recently published the company's second book, Spoken Art: Too Brave To Back Down which is a mother-daughter memoir of art, poetry, and affirmations.

Brittany obtained her undergraduate degree from the University of Tennessee, Knoxville in the fields of Marketing, International Business, and French. In 2012, she received her International MBA from the Darla Moore School of Business at the University of South Carolina. Brittany has both lived and worked in Paris, France and is fluent in French. Brittany is currently based in New York and works in sales as a Commercial Lead at LiveRamp, the leading data connectivity platform delivering identity capabilities for the world’s top brands, agencies, and publishers.

Maryella Marie

Sanmaya Mohanty

Maryella Marie [she/her] is a renaissance womxn and social impact multimedia producer who has spent a decade working with diverse technologists, independent artists, and divergent innovators across the globe to deepen their audiences’ emotional intelligence.

You can find her at The Positive Force Team curating and facilitating masterclasses and workshops centered around emotional intelligence, equity, and creative leadership; producing mindful collaborations between artists and organizations in the Americas to build bridges and inspire positive social impact, and creative directing the “Brainwashing” radio series featuring counter-culture conversations, storytelling, ASMR, and independent music from heart-full thought-leaders, visionaries, and independent artists around the world.

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