How to build a culture in your company

Discover our most-watched chats on company culture & retention

Four graphic images of people all high-fiving, representing how to build a culture in your company

Learning how to build a culture in your company that fosters loyalty, engagement, and inclusivity begins with creating an environment where employees feel valued.

If you’re looking to retain top talent, you have to think beyond competitive salaries. This effort requires a thoughtful approach to culture-building, providing growth opportunities, and ensuring that employees feel genuinely recognized.

At PowerToFly, we host regular Chat & Learns focused on exactly that — how to build a culture in your company that not only attracts top talent but keeps them engaged and committed. Below, we’re highlighting our top-performing sessions on company culture and retention, offering actionable strategies to help your business thrive in any talent market.

Top events on how to build a culture in your company

Retaining Talent: A CEO-to-CEO Conversation on Employee Engagement

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With 83% of diverse talent considering leaving their jobs and engagement levels at an all-time low, this chat couldn’t be more timely.

Featuring insights from PowerToFly’s very own Milena Berry, Plum’s Caitlin MacGregor, and PILOT’s Ben Brooks, this discussion reveals CEOs’ tried-and-true strategies for keeping your best talent, fostering engagement, and building a culture of inclusion — even when budgets are tight.

From navigating remote work to leveraging data for smarter talent decisions, you’ll gain actionable approaches to tackling retention challenges head-on. Tune in to hear how the pros are handling these obstacles — there’s a reason this chat made the top of our list.

Tips for Hiring and Retaining Culture-Add Talent

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Consider this 60-minute session a must-watch for companies looking for talent who bring value beyond just skills. Hosted by people operations experts Michael Ogunsanya and Anthony Vaughan, this webinar reveals how hiring culture-add talent can boost revenue and elevate company culture.

With 91% of U.S. managers placing culture alignment on par with skills, the pressure is on to find candidates who truly enhance your workplace environment. Michael and Anthony discuss the difference between "culture-add" and "culture fit," practical tips for attracting and retaining talent that contribute positively, and how transparency in HR processes can serve as a foundation for a thriving company culture. If you're curious about how to build a culture in your company that professionals want to be a part of, this chat is one you can't afford to miss.

Retention Through Recognition, Feedback, Growth, and the Rise of ‘Self’

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This thought-provoking session quickly became a community favorite for its refreshing candor on employee retention.

“Retention Through Recognition” dives into the heart of what keeps employees engaged and loyal. Alongside talent experts Stefanie Chow, Susan Lovegren, and Dr. Alex Shubat, you’ll learn how to tailor recognition strategies across cultural differences, create growth opportunities aligned with employees' goals, and build inclusive feedback loops that motivate and inspire. With practical tips on fostering community and inclusion, particularly for underrepresented talent, this session provides a blueprint for building an engaged and thriving workforce.

The ABCs of ERGs: How to Create, Build, and Grow Employee Resource Groups

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Employee resource groups (ERGs) can be a powerful growth tool for both individuals and companies; and they go a long way in creating more diverse, equitable, and inclusive workplaces.

This session offers a comprehensive guide for anyone looking to launch or elevate their ERG efforts. Led by experts from APCO Worldwide, Red Hat, and Dassault Systèmes, our discussion covers everything from securing executive buy-in to finding balance between your ERG involvement and day-to-day responsibilities. With real-world examples and practical advice, you’ll walk away with a playbook for creating vibrant, engaged ERGs that fuel both personal and company growth.

The 3 Pillars to Improve Employee Engagement

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Employee turnover is costing you too much money.

According to the Work Institute, turnover has resulted in over $630 billion in losses for U.S. industries. Factor in lower company morale, knowledge loss, and decreased productivity, and you need to implement an employee engagement strategy — fast.

Enter this top-performing chat featuring leaders from BizLibrary and Blueboard. Carli Cordes and Shireen El-Maissi unveil how training, recognition, and DEIB can transform your workplace culture. Think upskilling, effective recognition programs, and more. It’s a can’t-miss for any human resource or talent management leader.

What Must Companies Do to Retain & Develop a Diverse Team?

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We’re not surprised companies can’t get enough of this conversation. Who better to learn from about retaining and developing a diverse team than Lisa Laventure-Bernier, a trailblazing leader in a traditionally male-dominated field? With over 20 years of experience across the defense, aviation, and medical industries, Lisa currently serves as the resource manager for Cyber Protection Solutions at Raytheon, where she oversees staffing, retention, training, and development.

In this must-watch conversation, Lisa shares invaluable insights on what companies need to do to not just hire, but also nurture a diverse workforce, particularly focusing on women in tech and cybersecurity.

Navigating Cultural Differences in the Workplace

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Capping off our list, Emilija Rozgiene, assistant vice president of relationship management at Moody’s, comes to you with her top insights on navigating cultural differences in the workplace.

In a globalized work environment, cultural differences can present challenges — but they also offer immense opportunities for growth and innovation. This session teaches you about the profound impact of cultural diversity on team dynamics, effective communication strategies across cultural borders, and ways to nurture inclusivity and respect in multicultural environments. By understanding and celebrating diversity, businesses can build stronger teams, improve retention, and create a culture where everyone feels understood and respected.

Tune in to become a catalyst for positive change in your workplace.

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